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Is the Voluntary Carbon Market Dead?

The Voluntary Carbon Market (VCM) has been a vital tool for combating climate change, enabling organizations to offset emissions by funding projects that reduce or remove greenhouse gases (GHGs). Once viewed as a cornerstone for corporate sustainability efforts, the market is now at a critical juncture.

Challenges such as fraudulent practices, questionable project integrity, and waning buyer confidence have sparked concerns about its future. However, amid these setbacks lies an opportunity for transformation. Is the VCM truly on its last leg, or is it evolving to meet the demands of a more discerning global audience?

A Look Back: The Voluntary Carbon Market’s Evolution

What Are Carbon Credits?

Carbon credits represent the reduction or removal of one metric ton of CO₂-equivalent emissions. They are typically achieved through projects such as renewable energy, reforestation, and sustainable agriculture.

These credits are often purchased by companies to offset emissions they cannot reduce internally, allowing them to claim progress toward carbon neutrality.

The VCM differs fundamentally from compliance markets, which are regulated by governments and operate on a cap-and-trade basis. The unregulated nature of the VCM has allowed it to thrive, providing flexibility for buyers and enabling the development of innovative project categories. However, this lack of regulation has also led to vulnerabilities in accountability and standardization.

Exponential Market Growth and Who Drives It

From its origins as a niche market, the VCM has grown exponentially. By 2022, it was valued at $2 billion, driven by rising corporate commitments to net-zero targets.

Projections estimate the market could balloon to up to $25 billion by 2030, representing a 15-fold growth from its current size. This expansion has been fueled by increasing pressure on businesses to address climate change and the growing adoption of sustainability frameworks.

voluntary carbon market value size
Chart from BCG

Initially, the VCM emerged as a voluntary alternative to compliance markets, allowing companies to take responsibility for emissions beyond regulated requirements. Over the years, major corporations like Microsoft, Google, and Starbucks have leveraged the VCM to achieve ambitious net-zero goals. 

Key participants in the VCM include:

  1. Project Developers – These entities create carbon credits through verified environmental projects.
  2. Consumers – Private companies, governments, and individuals purchase credits to offset emissions.
  3. Retail Traders and Brokers – They bundle and market credits to buyers.
  4. Third-Party Verifiers – Organizations like Verra and Gold Standard ensure projects meet stringent standards for emissions reduction. These also include carbon rating agencies that provide more transparency and authenticity to carbon projects. 

While plenty of companies operate in the VCM, some names stand out because of their major contributions to the space.

For example, Xpansiv operates the world’s largest voluntary carbon exchange through its CBL platform, offering transparent, efficient trading of carbon credits and renewable energy certificates. The platform connects over 1,000 verified projects and partners with major carbon standards like Verra and Gold Standard.

Xpansiv’s technology enables same-day settlement and reduces delivery risks, enhancing market accessibility and liquidity. It also bridges voluntary and compliance markets, facilitating products under programs like the Regional Greenhouse Gas Initiative (RGGI) and California Cap-and-Trade.

Another key player, Laconic Global, operates at the intersection of technology and the VCM, offering solutions that improve transparency and functionality. They utilize their proprietary SADAR™ Natural Capital Monetization (NCM) platform to provide real-time carbon market data, including live pricing, trade analysis, and portfolio valuation tools.

Finally, in the realm of carbon credit ratings, a London-based company, BeZero Carbon offers high specialization. It provides transparency and risk assessments for carbon markets through its BeZero Carbon Ratings. It evaluates the quality and risks of individual carbon credits, covering factors such as additionality, permanence, leakage, and policy risks.

These companies’ works are crucial to keeping the market alive and striving, despite mounting issues and challenges.

VCM’s Current Challenges and Setbacks

Integrity Under Scrutiny

The VCM has faced intense criticism for the questionable integrity of some projects. For example, certain REDD+ initiatives—aimed at reducing deforestation—have been accused of inflating baselines, leading to overestimated carbon savings. High-profile scandals, such as funds from Zimbabwe’s Kariba REDD+ project failing to reach local communities, have further eroded trust.

This scrutiny has translated into financial losses. In 2023, transaction volumes dropped by 56% from the previous year, and the market’s value plummeted to $723 million—a stark contrast to its 2021 peak of $2 billion.

VCM size, carbon credits traded value 2023
Chart from Ecosystem Marketplace

In effect, average credit prices fell to $6.53 per ton, a decline that reflects reduced buyer confidence. The chart below shows dampened market sentiment since 2021 when criticisms began, with number of credits demanded (retired) and produced (issued) decreased. 

voluntary carbon credit retired and issued 2023

Media coverage has amplified the market’s vulnerabilities, highlighting instances of greenwashing and low-quality credits. This negative attention has deterred corporate buyers, many of whom fear accusations of insincere climate action. Companies are increasingly seeking transparency and accountability in the credits they purchase, placing additional pressure on the VCM to reform.

Signs of Recovery: Building a Stronger Market

Better Standards, Better Confidence

Despite these challenges, the VCM is evolving. The introduction of integrity frameworks such as the Core Carbon Principles by the Integrity Council for the Voluntary Carbon Market (ICVCM) and the Claims Code by the Voluntary Carbon Markets Integrity Initiative (VCMI) aim to restore buyer confidence.

These initiatives emphasize project transparency, robust verification processes, and adherence to high environmental and social standards.

Standards organizations are addressing past shortcomings. Verra, for example, introduced revised baseline calculations for REDD+ projects in 2023, aimed at resolving overestimation issues. These updates signify a shift toward greater accuracy and accountability, which could help rebuild trust among stakeholders.

More Than Just Carbon: Focus on Co-Benefits

In 2023, 28% of VCM transactions involved projects offering co-benefits such as biodiversity conservation or alignment with Sustainable Development Goals (SDGs). This reflects a growing buyer preference for credits that deliver tangible environmental and social outcomes in addition to carbon reductions.

Why the VCM Still Matters

Amid all the setbacks, the long-term outlook for the VCM remains optimistic.

Echoing this outlook, Xpansiv’s COO Ben Stuart remarked that:

“Despite ongoing challenges in the Voluntary Carbon Market (VCM), recent indicators suggest continued growth and renewed signs of market confidence. Notably, total retirements have increased year-on-year from 2023 to 2024, signaling a steady commitment from existing participants and an increase in new stakeholders engaging with the market.”

He further noted that the VCM is gaining validation through various international frameworks, which is helping to address concerns about market integrity, highlighting:

Last month, at COP29, countries reached a landmark agreement on the adoption of Article 6.4… In parallel, the International Civil Aviation Organization (ICAO) has approved standards…At the national level, the VCM continues to gain traction, with countries such as South Africa, Japan, and Singapore incorporating the VCM into their domestic carbon schemes. These are renewed signs of market confidence…”

Projections indicate a compound annual growth rate (CAGR) of 31% from 2023 to 2028. Key drivers include global net-zero commitments, regulatory alignment under frameworks like the Paris Agreement, and technological advancements in carbon removal.

Technological innovations help the market bounce back as advanced data gathering and sophisticated technologies produce more transparent and reliable verification processes.

Carbon removal technologies, such as direct air capture, are gaining traction. These solutions, which physically extract CO₂ from the atmosphere, are increasingly favored for their clear and measurable impact.

DAC Projects in US, prosed DAC hubs

In 2023, removal credits commanded a 245% price premium over reduction credits, underscoring their value in meeting net-zero targets.

Emerging Trends in the VCM

Increased Demand for High-Quality Credits and Market Integration

Buyers are increasingly prioritizing quality over quantity, focusing on credits that are rigorously verified and offer co-benefits. The share of transactions from projects with co-benefits grew from 22% in 2022 to 28% in 2023, indicating a shift toward more impactful solutions.

Moreover, the VCM is becoming increasingly segmented, with distinct markets emerging for engineered solutions, nature-based projects, and co-benefit-driven initiatives. This differentiation allows buyers to tailor their investments to align with specific climate goals and organizational values.

More notably, as regulatory frameworks under Article 6 of the Paris Agreement are finalized, the boundaries between voluntary and compliance markets are becoming increasingly blurred. This integration offers opportunities for scaling the VCM while addressing systemic issues such as double counting and project accountability.

Remarking on this, CEO and Co-founder of Laconic, Andrew Gilmour, said that the VCM faces challenges like low volume, liquidity, and price discovery due to inadequate infrastructure.

However, institutional markets are thriving with innovative products like Sovereign Carbon, designed to meet global regulations, attracting corporate buyers with stringent compliance needs, unlike traditional voluntary carbon credits. Referring to this new product, Gilmour specifically highlighted that:

“This is the practical effect of the “convergence” of VCM and Article 6 markets that have been talked about – a swing away from the “wild-west” mentality of the VCM and towards a “buttoned-down” approach that embraces proven regulatory structures.”

COP29: A Turning Point for Carbon Markets

The 2024 COP29 in Baku proved pivotal for the future of carbon markets, especially after the uncertainty surrounding the potential re-election of Donald Trump. Despite this looming challenge, the outcomes at COP29 gave a much-needed boost to the climate conversation, particularly following the disappointing results at COP28.

Progress on Article 6.2 and Article 6.4

Article 6 negotiations remained a focal point, with texts on both Article 6.2 and 6.4 evolving through the first week. After extensive deliberations, the final texts were ratified late on the second Saturday of the conference. These decisions provided much-needed clarity and a clear framework for the implementation of carbon markets, marking a significant step forward after COP28’s lack of progress.

methodologies under Article 6.4

One of the most significant achievements was the establishment of clear rules for the transfer and tracking of carbon credits under Article 6.2. This mechanism, which allows for carbon credit trade between countries, is expected to drive substantial investment in climate action, particularly in developing nations.

A Historic Milestone for Carbon Markets

The final adoption of the Article 6 texts was hailed as a historic milestone for climate finance. These decisions provide developers, investors, and countries with much-needed certainty regarding how carbon credits are created and traded. The text’s adoption also set a path for the effective scaling of carbon markets, intending to contribute billions in funding for climate initiatives by the end of the decade.

Despite some pushback from carbon market skeptics, who argue that the system could provide a lifeline for the fossil fuel industry, the global community remains optimistic. The new rules aim to ensure greater transparency, reduce double counting, and enhance the accountability of carbon credits.

The next major milestone for Article 6 is expected in 2025 when the Supervisory Body for Article 6.4 meets to discuss further refinements. By then, the geopolitical landscape may have shifted, with a new US president potentially influencing the direction of international climate negotiations.

According to some accounts, 2025 will be the “moment of reckoning” for the VCM. Yet, given the past criticisms and current market challenges, the market has to overcome some major hurdles to move forward, as recommended by market experts.

Barriers to Address for Sustained Growth

  1. Regulatory Alignment: Clearer rules are needed to integrate voluntary and compliance markets seamlessly.
  2. Market Liquidity: Addressing the low liquidity of certain credit types is essential for maintaining market functionality.
  3. Trust and Transparency: Rebuilding buyer confidence through improved verification processes and independent oversight is crucial.
  4. Education: Buyers and the public need greater awareness of the nuances of carbon credits to combat misconceptions and rebuild trust.

Looking Ahead: Is the VCM Dead?

While the VCM has faced undeniable setbacks, it is far from dead. Instead, it is undergoing a critical transformation, driven by the need for enhanced quality and transparency. If integrity initiatives, gain traction, the VCM could emerge stronger and more impactful.

Tommy Ricketts, CEO and Co-Founder of BeZero Carbon, perfectly highlighted this, saying that:

“Carbon markets are restructuring after a turbulent couple of years. Carbon ratings, insurance, and accounting are working together to raise the bar for carbon credit quality…Market actors must recognize carbon credits for what they are: valuable but imperfect mechanisms to channel finance towards climate action. Bolstering the market for credits means buyers and market players must lean on the tools that exist to manage this risk.”

The market’s challenges underscore the importance of vigilance, innovation, and collaboration. As stakeholders refine frameworks and methodologies, the VCM holds the potential to bridge the gap between ambition and action, giving corporations and individuals the tools to fight climate change. 

The post Is the Voluntary Carbon Market Dead? appeared first on Carbon Credits.

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Climate-Linked Supply Chain Risk Is Already in Your P&L

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The earnings calls that quietly reframed climate from sustainability question to operating risk.

Three earnings calls in the last 18 months tell the story without any help from a press release.

Hershey, May 2024: cocoa price exposure compresses margin, and the company attributes part of the cost shock to West African weather. Olam, July 2024: coffee climate exposure quantified in the annual report. JBS, January 2025: supply chain climate disclosures expanded materially in response to investor pressure and regulatory expectation. None of these companies issued the announcement as climate news. They issued it as financial news. The climate-linked supply chain risk did not arrive with a sustainability framing; it arrived as a P&L line.

You are probably reading this article because you suspect the same thing is happening to your business. This piece walks through what is showing up on which earnings calls, how procurement and finance leaders are quantifying the exposure, and what serious corporates are doing about it before the regulator asks.

Where climate risk has already appeared in earnings

The pattern is consistent across resource-intensive sectors. A weather event compresses supply, the price spikes, the cost flows through the income statement, and the analyst on the call asks whether the event is anomalous or structural. Increasingly, the honest answer is the second one.

Cocoa is the cleanest example. The 2023 to 2024 West African harvest fell sharply on the back of erratic rainfall and disease. Cocoa futures more than tripled. Companies with concentrated West African sourcing absorbed the cost; companies with diversified sourcing absorbed less. The exposure was not climate as ESG topic. It was climate as cost of goods.

Coffee follows the same pattern. Brazilian and Vietnamese harvests have moved on weather more sharply across the last several seasons. Roasters with long-tenor supplier relationships and origin diversification have managed the volatility; roasters with spot-market exposure have not. Wheat, sugar, palm oil, beef: the same dynamic in different commodities, a pattern the IPCC AR6 Working Group II report projects will intensify across agricultural systems through mid-century.

What this means: climate risk is no longer a footnote in the 10-K. It is a line item the CFO has to explain on the call.

The three commodity exposures that hit margin first

For most companies with material Scope 3 exposure, three exposures dominate the near-term P&L risk.

  • Concentrated single-origin sourcing in a climate-vulnerable region. If your tier-one supply for any material commodity sits in one geography, you have a concentration risk that climate amplifies. Diversification across origins is the obvious hedge, but it takes years to build and requires relationships you cannot acquire by tender.
  • Supplier financial fragility under climate stress. Smallholder farmers, who supply a large share of the global cocoa, coffee, and palm oil market, do not carry the balance sheets to absorb yield shocks. When yields collapse, they exit. When they exit, your supply base shrinks, and the surviving suppliers raise prices. The risk is structural, not cyclical.
  • Logistics and storage exposure to extreme weather. Hurricane disruptions to Gulf shipping, drought-driven Panama Canal restrictions, flooding in European inland waterways: each of these has moved input costs in the last three years, a pattern documented in Munich Re’s natural catastrophe data. The exposure shows up as a one-quarter event in the financial press but accumulates over time on the cost line.

TCFD and ISSB disclosure changes

The disclosure architecture has now caught up with the risk. The Task Force on Climate-related Financial Disclosures, whose recommendations are now embedded in the ISSB’s IFRS S2 climate standard, requires companies to disclose climate-related risks across physical and transition categories, with quantification where possible.

For physical risk specifically (the climate-linked supply chain risk you are reading about), the disclosure must address both acute exposures (extreme weather events) and chronic exposures (gradual changes in temperature, precipitation, and growing seasons). The disclosure must address the time horizon over which the risk is material, the parts of the value chain exposed, and the financial impact under different scenarios.

The CSRD imposes similar requirements under European law, with double materiality (both financial and impact materiality) embedded in the assessment. The practical effect: your auditors and your investor relations team now need a defensible answer to the climate-linked supply chain risk question, and the answer needs to be quantified.

What procurement and finance can do now

Three actions matter near-term.

Map your exposure. Most companies do not have a clear view of which tier-one and tier-two suppliers sit in which climate-vulnerable geographies. Without the map, you cannot quantify the risk, and without the quantification, you cannot disclose it credibly. The map is the foundation, and World Resources Institute climate risk research provides useful public tooling to start.

Diversify and deepen, in that order. Diversification across origins reduces concentration risk, but the deeper move is to invest in the resilience of the suppliers you already have. Regenerative practices, agroforestry, soil health interventions: these reduce yield volatility under climate stress and protect your input cost trajectory.

Embed the climate spend inside procurement, not outside it. Treating climate risk as a sustainability cost line subordinates it to the ESG budget. Treating it as a procurement and resilience investment puts it in the budget that matters, which is the cost-of-goods budget that the CFO defends quarterly.

Nature-based supply chain investments are the asset class designed for exactly this purpose. They sit inside the value chain, they reduce climate-linked supply risk, they generate verifiable Scope 3 reductions, and they produce the documentation an auditor and a regulator can both test.

If you are quantifying climate-linked supply chain risk in advance of the next earnings cycle or the next disclosure period, the carbon and sustainability experts at Carbon Credit Capital can help you map your exposure and structure a Dual-Value Model response that addresses reduction, resilience, and disclosure-readiness in a single program. Schedule a consultation.

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Where should an SME start with a carbon action plan?

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More and more small and medium-sized businesses are hearing the same question from their larger customers: What is your carbon footprint? That question now travels down entire supply chains, and it arrives next to tender requirements, certification criteria, and rising customer expectations.

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Insetting vs Offsetting: Which Actually Counts Toward Your Scope 3 Targets

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The accounting differences that decide whether your nature investment shows up in inventory, in BVCM, or nowhere at all.

The question reaches a procurement team about three weeks before the next sustainability committee meeting. Someone has read about insetting. Someone else has just signed off on an offset purchase. The CSO wants to know if the two are interchangeable. The answer is no, and the GHG Protocol Land Sector and Removals Standard is the reason why.

This article walks through what each term means at audit-grade specificity, what the standards actually say about how each gets counted, and how to decide which tool fits which target. The insetting vs offsetting question is one of the most-searched in corporate climate strategy, and one of the most poorly answered. By the end of this piece, you should be able to brief a committee on the difference without notes.

The two definitions, in plain English

Offsetting means buying carbon credits generated outside your value chain and retiring them against your residual emissions. The reduction happens somewhere else, financed by you, and the credit is the receipt.

Insetting means investing in emission reductions or removals inside your own value chain, typically with suppliers, where the reduction is directly linked to the products and services you buy. The reduction happens inside the boundary of your Scope 3 inventory, and the accounting treatment is fundamentally different.

The shorthand from the University of Oxford’s Nature-based Insetting Initiative is useful: insetting is what you do with the supply chain you have; offsetting is what you do with the supply chain you do not have.

What the GHG Protocol Land Sector Standard actually says

The GHG Protocol Land Sector and Removals Standard, finalised in 2024 after a multi-year pilot, sets the rules for how land-based emission reductions and removals enter corporate inventories. The Standard distinguishes between inventory accounting (Scope 1, 2, and 3) and project or intervention accounting (a separate methodology for crediting).

For insetting, the practical implication is that supplier-level interventions, when properly measured and attributed, can reduce your Scope 3 category 1 (purchased goods and services) emissions in your inventory. The reduction is not a credit retired against the inventory; it is a lower inventory number, period.

For offsetting, the credit is retired separately. It can be reported as a contribution toward a net-zero claim under the SBTi Beyond Value Chain Mitigation framework or as part of a VCMI Carbon Integrity claim, but it does not lower the inventory number.

A practical consequence: if your Science Based Target requires a 50% absolute reduction in Scope 3 emissions by 2030, insetting moves you toward the target. Offsetting does not. This single point of difference reshapes the procurement decision.

When insetting counts toward Scope 3 (and when it does not)

Insetting counts toward Scope 3 only when several conditions are met:

  • The intervention must occur with an entity in your value chain.
  • The emissions reduction or removal must be measured against a defensible baseline.
  • The reduction must be attributed to your share of that supplier’s output, not double-counted with other buyers.
  • It must follow the inventory accounting rules in the GHG Protocol Land Sector Standard, not the project accounting rules used to generate credits.

The most common failure mode is double counting. If your supplier sells the same reduction as a credit on the voluntary market and also reports it to you as a Scope 3 reduction, the math breaks. The Standard requires you to address this risk, typically by purchasing and retiring the supplier-issued credit as part of your inventory or by contractual provisions that prevent the supplier from selling the reduction twice.

When insetting does not count toward Scope 3: when the intervention sits with a supplier you do not buy from, when the baseline is not defensible, when the attribution is unclear, or when the documentation does not survive audit. Those cases default to Beyond Value Chain Mitigation, which is still useful but operates on a different ledger.

The procurement and supplier engagement question

Insetting is harder than offsetting. That is the unfashionable truth most buyers eventually confront. Offsetting is a transaction; insetting is a relationship.

To run an insetting program, you need supplier mapping precise enough to know which farms or facilities sit at which Scope 3 boundary. You need an engagement model that gets suppliers to participate, which usually requires multi-year commitments and shared economics. You need an MRV architecture that measures the right things and produces audit-ready documentation. And you need a contractual structure that prevents double counting and protects both sides.

The trade-off you receive in return is significant. Reductions count against your inventory rather than your residual. Supplier relationships deepen, which protects sourcing continuity. Yield and quality improvements often follow regenerative interventions, which reduces your input cost over time. And the regulatory file, under CSRD, CSDDD, EUDR, and the SBTi FLAG Guidance, is materially stronger.

Choosing the right tool for the right target

A practical decision rule. If your target is a science-based Scope 3 reduction and you operate in a FLAG sector or source FLAG commodities, insetting is the structurally correct tool. If your target is a net-zero claim that includes neutralising hard-to-abate residual emissions outside your value chain, BVCM via high-integrity offsets is the structurally correct tool. Most companies with material Scope 3 exposure need both, in different proportions, sequenced over time.

The sequencing matters. Insetting takes longer to stand up but produces a permanent reduction in the inventory. Offsetting can be transacted faster but does not change the inventory and now sits under tighter claim restrictions. Treat them as complementary tools with different jobs, not as substitutes. The Accountability Framework Initiative and the IUCN Global Standard for Nature-based Solutions both provide useful guardrails for the insetting side, with biodiversity, human rights, and benefit-sharing requirements that go beyond carbon math.

If you are mapping a Scope 3 reduction roadmap and need to scope which interventions count toward your inventory versus which sit in Beyond Value Chain Mitigation, the carbon and sustainability experts at Carbon Credit Capital can help you structure a nature-based supply chain investment program that fits your FLAG exposure, your target architecture, and your audit horizon. Schedule a consultation.

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