Google has often claimed to be a climate leader. It highlights its use of renewable energy and efficient data centers. In its 2025 sustainability report, the company said it reduced energy emissions from its data centers by 12% in 2024. This was despite the rising demand for AI.
Kairos Fellowship Report Critiques Google’s “Eco-Failures”
On July 2, 2025, the Kairos Fellowship released a report called Google’s Eco-Failures. It accuses Google of misleading the public about its greenhouse gas (GHG) emissions. Google talks about cutting data center emissions and investing in energy. But the report reveals a different story: emissions are rising, and the accounting is unclear.
Key findings from the report include:
-
GHG emissions increased by 1,515% from 2010 to 2024.
-
Google emitted 21.9 million more metric tons of carbon in 2024 than in 2010.
-
Scope 2 emissions, related to purchased electricity, surged 820% during this time.
-
Scope 3 emissions (from supply chains and product use) remain high, with little transparency.
-
Only Scope 1 emissions (direct operations) showed a slight drop, just 0.31% of total emissions.
According to Kairos, Google’s focus on “market-based emissions,” which depend on renewable energy credits (RECs), hides its rising actual emissions. Instead of making real cuts, the company seems to offset its emissions on paper while expanding energy-intensive AI and cloud computing infrastructure.
Additionally, the team has also incorporated a chart (see below) from Bloomberg in July 2024 that tracks Google’s market-based emissions. It showed the enormous gap between the company’s plan and its reality.

AI Growth Fuels Energy Demand and Emissions
One major concern is the environmental impact of Google’s growing artificial intelligence infrastructure. The report links rising emissions to increased power use in data centers for generative AI services like Gemini and Google Cloud AI.
Since 2010, Google’s energy use has jumped by 1,282%, even with improvements in computing efficiency. In real terms, energy use and emissions are rising sharply, casting doubt on Google’s sustainability claims.
The Kairos report warns that efficiency metrics may distract from the real issue: massive energy growth driven by AI.
Google’s Energy Savings Aren’t as Impressive
Google often highlights its PUE (Power Usage Effectiveness) improvements. However, the real drop in non-IT energy use happened only in 2011. That year, PUE improved slightly, saving 26.3 gigawatt-hours (GWh) of energy. While it sounds good, it’s small in the bigger picture.
In 2011, Google’s top executives took 491 private jet trips. These flights consumed about 855,000 gallons of jet fuel and burned over 33.8 GWh of energy—more than the energy saved from better PUE. Just by cutting private jet flights, Google could’ve saved more energy.
Simply put, 33.8 GWh equals all the clean energy added to the U.S. power grid in 2023.

Net Zero by 2030? “Unrealistic” and Overly Dependent on Tech Hype
Google aims for net-zero emissions by 2030, but the report calls this goal “unrealistic.” Much of Google’s strategy relies on speculative technologies like advanced nuclear power and carbon-free energy (CFE), which Kairos argues aren’t advancing quickly enough to make a real impact soon.
For exampDle:
-
Deal with Kairos Power for small modular reactors (SMRs) is still in early stages.
-
Its geothermal energy project in Nevada is promising, but too small to offset emissions company-wide.
-
24/7 CFE score rose only 2% (from 64% to 66%) in 2024. Only 9 of 20 grid regions achieved over 80% CFE.
The report noted that even Google admitted progress is slower than needed, citing challenges like energy policy delays, resource limits (especially in Asia-Pacific), and rising energy demands from AI.
Water Use Raises More Questions
Environmental concerns go beyond emissions. According to Kairos, Google’s water withdrawals rose by 340% from 2016 to 2024, reaching 11 billion gallons in 2024 alone. That equals the yearly water use of over 750,000 U.S. households, nearly the entire population of Phoenix, Arizona.
Much of this water cools data centers, raising alarms about Google’s overall environmental impact, especially in drought-prone areas.
Climate Denial on YouTube Adds to the Backlash
Additionally, the report accused Google of enabling climate misinformation on YouTube. Despite the platform’s content policies, Kairos states YouTube still hosts and monetizes climate denial content against its own guidelines.
Even more concerning, in 2025, YouTube reportedly reduced moderation efforts, allowing harmful narratives to spread unchecked, undermining Google’s climate goals.
Greenwashing Allegations Erode Trust
The Kairos Fellowship claims Google’s selective transparency misleads activists, policymakers, and the public about its true climate impact. By showcasing relative improvements and speculative technologies while downplaying rising total emissions, Google risks being seen as a greenwasher rather than a true climate leader.
The group asserts that:
-
Emissions disclosures are unclear and incomplete.
-
Changes in methodology (especially regarding Scope 3 emissions) obscure year-over-year comparisons.
-
Public claims of sustainability don’t match the reality.
The report appears amid growing pressure on tech giants to lessen their environmental impacts. Data centers are expected to use as much power as 22 million U.S. homes in five years.

Furthermore, a news agency stated that an open letter in major U.S. newspapers urged the CEOs of Google, Amazon, and Microsoft to turn down fossil fuel projects. It also called for faster coal plant closures.
What’s Next for Google’s Climate Path?
Google’s environmental goals are ambitious, but its actual progress may differ. The Kairos Fellowship report shows rising emissions, a heavy reliance on credits, and slow clean energy transitions.
While its technological advances and renewable energy efforts are commendable, they may not offset the climate impact of AI-driven growth. So, unless it tackles these underlying issues beyond its current green messaging, it risks falling short of its 2030 net-zero goal.
The bottom line is that Google faces a crucial choice…The tech world is moving fast into an AI-driven future, but environmental costs are climbing. To stay credible and set a standard, the tech giant will have to move from green promises to genuine climate action. If not, it may become a symbol of high-tech greenwashing in the climate battle.
- MUST READ: Google Backs Fusion Energy: Signs 200MW Offtake Agreement with Commonwealth Fusion Systems
The post Explosive Report Challenges Google’s Emissions Data as Nothing but Greenwashing appeared first on Carbon Credits.
Carbon Footprint
Want a simpler way to buy carbon credits? Discover our carbon marketplace
Most businesses that decide to act on their net-zero targets reach the same point of friction. Buying carbon credits has meant tracking down brokers, sitting through sales calls, and requesting a quote just to learn a price, sometimes with limited proof of what you are buying.
![]()
Carbon Footprint
Climate-Linked Supply Chain Risk Is Already in Your P&L
The earnings calls that quietly reframed climate from sustainability question to operating risk.
Three earnings calls in the last 18 months tell the story without any help from a press release.
Hershey, May 2024: cocoa price exposure compresses margin, and the company attributes part of the cost shock to West African weather. Olam, July 2024: coffee climate exposure quantified in the annual report. JBS, January 2025: supply chain climate disclosures expanded materially in response to investor pressure and regulatory expectation. None of these companies issued the announcement as climate news. They issued it as financial news. The climate-linked supply chain risk did not arrive with a sustainability framing; it arrived as a P&L line.
You are probably reading this article because you suspect the same thing is happening to your business. This piece walks through what is showing up on which earnings calls, how procurement and finance leaders are quantifying the exposure, and what serious corporates are doing about it before the regulator asks.
Where climate risk has already appeared in earnings
The pattern is consistent across resource-intensive sectors. A weather event compresses supply, the price spikes, the cost flows through the income statement, and the analyst on the call asks whether the event is anomalous or structural. Increasingly, the honest answer is the second one.
Cocoa is the cleanest example. The 2023 to 2024 West African harvest fell sharply on the back of erratic rainfall and disease. Cocoa futures more than tripled. Companies with concentrated West African sourcing absorbed the cost; companies with diversified sourcing absorbed less. The exposure was not climate as ESG topic. It was climate as cost of goods.
Coffee follows the same pattern. Brazilian and Vietnamese harvests have moved on weather more sharply across the last several seasons. Roasters with long-tenor supplier relationships and origin diversification have managed the volatility; roasters with spot-market exposure have not. Wheat, sugar, palm oil, beef: the same dynamic in different commodities, a pattern the IPCC AR6 Working Group II report projects will intensify across agricultural systems through mid-century.
What this means: climate risk is no longer a footnote in the 10-K. It is a line item the CFO has to explain on the call.
The three commodity exposures that hit margin first
For most companies with material Scope 3 exposure, three exposures dominate the near-term P&L risk.
- Concentrated single-origin sourcing in a climate-vulnerable region. If your tier-one supply for any material commodity sits in one geography, you have a concentration risk that climate amplifies. Diversification across origins is the obvious hedge, but it takes years to build and requires relationships you cannot acquire by tender.
- Supplier financial fragility under climate stress. Smallholder farmers, who supply a large share of the global cocoa, coffee, and palm oil market, do not carry the balance sheets to absorb yield shocks. When yields collapse, they exit. When they exit, your supply base shrinks, and the surviving suppliers raise prices. The risk is structural, not cyclical.
- Logistics and storage exposure to extreme weather. Hurricane disruptions to Gulf shipping, drought-driven Panama Canal restrictions, flooding in European inland waterways: each of these has moved input costs in the last three years, a pattern documented in Munich Re’s natural catastrophe data. The exposure shows up as a one-quarter event in the financial press but accumulates over time on the cost line.
TCFD and ISSB disclosure changes
The disclosure architecture has now caught up with the risk. The Task Force on Climate-related Financial Disclosures, whose recommendations are now embedded in the ISSB’s IFRS S2 climate standard, requires companies to disclose climate-related risks across physical and transition categories, with quantification where possible.
For physical risk specifically (the climate-linked supply chain risk you are reading about), the disclosure must address both acute exposures (extreme weather events) and chronic exposures (gradual changes in temperature, precipitation, and growing seasons). The disclosure must address the time horizon over which the risk is material, the parts of the value chain exposed, and the financial impact under different scenarios.
The CSRD imposes similar requirements under European law, with double materiality (both financial and impact materiality) embedded in the assessment. The practical effect: your auditors and your investor relations team now need a defensible answer to the climate-linked supply chain risk question, and the answer needs to be quantified.
What procurement and finance can do now
Three actions matter near-term.
Map your exposure. Most companies do not have a clear view of which tier-one and tier-two suppliers sit in which climate-vulnerable geographies. Without the map, you cannot quantify the risk, and without the quantification, you cannot disclose it credibly. The map is the foundation, and World Resources Institute climate risk research provides useful public tooling to start.
Diversify and deepen, in that order. Diversification across origins reduces concentration risk, but the deeper move is to invest in the resilience of the suppliers you already have. Regenerative practices, agroforestry, soil health interventions: these reduce yield volatility under climate stress and protect your input cost trajectory.
Embed the climate spend inside procurement, not outside it. Treating climate risk as a sustainability cost line subordinates it to the ESG budget. Treating it as a procurement and resilience investment puts it in the budget that matters, which is the cost-of-goods budget that the CFO defends quarterly.
Nature-based supply chain investments are the asset class designed for exactly this purpose. They sit inside the value chain, they reduce climate-linked supply risk, they generate verifiable Scope 3 reductions, and they produce the documentation an auditor and a regulator can both test.
If you are quantifying climate-linked supply chain risk in advance of the next earnings cycle or the next disclosure period, the carbon and sustainability experts at Carbon Credit Capital can help you map your exposure and structure a Dual-Value Model response that addresses reduction, resilience, and disclosure-readiness in a single program. Schedule a consultation.
Carbon Footprint
Where should an SME start with a carbon action plan?
More and more small and medium-sized businesses are hearing the same question from their larger customers: What is your carbon footprint? That question now travels down entire supply chains, and it arrives next to tender requirements, certification criteria, and rising customer expectations.
![]()
-
Climate Change1 year ago
Guest post: Why China is still building new coal – and when it might stop
-
Greenhouse Gases2 years ago嘉宾来稿:满足中国增长的用电需求 光伏加储能“比新建煤电更实惠”
-
Greenhouse Gases1 year ago
Guest post: Why China is still building new coal – and when it might stop
-
Climate Change2 years ago嘉宾来稿:满足中国增长的用电需求 光伏加储能“比新建煤电更实惠”
-
Climate Change2 years ago
Bill Discounting Climate Change in Florida’s Energy Policy Awaits DeSantis’ Approval
-
Renewable Energy11 months agoSending Progressive Philanthropist George Soros to Prison?
-
Greenhouse Gases1 year ago
嘉宾来稿:探究火山喷发如何影响气候预测
-
Carbon Footprint2 years agoUS SEC’s Climate Disclosure Rules Spur Renewed Interest in Carbon Credits


