With the frequency and severity of climate change disasters increasing steadily year by year, millions of lives are affected worldwide, and news outlets report new thresholds being broken with monotonous but dire regularity, and if that wasn’t enough climate change is driving a growing mental health crisis. Studies over recent years show significant increases in climate change anxiety worldwide.
According to Google’s data, searches related to “climate anxiety” or “eco-anxiety” increased by 4,590% from 2018 to 2023. A nationally representative survey by the EdWeek Research Center found 37% of teenagers feel anxious when thinking about climate change. And if the direct impacts of climate change aren’t enough, studies indicate the growing climate change anxiety is correlating to increases in depression and anxiety in younger people, going so far as to lead to panic attacks, insomnia, obsessive thinking, and other clinical symptoms.
Clearly we have a problem – The need for businesses to reduce their carbon emissions, transition to sustainable practices, and become “net-zero” has never been more important.
I’m Too Small To Be Net-Zero, Aren’t I?
Despite the obvious urgency, it often feels as though there’s really very little we can do. Fighting climate change seems to be an issue for governments and multinationals’ to solve, but is it really the case that smaller organizations are powerless to help combat climate change?
The truth is this is a misconception, and there’s A LOT small and medium-sized enterprises (SMEs) can do to be more environmentally friendly and become Net Zero, moreover SMEs play a crucial role in this transition, as they make up the majority of the global economy, contributing 50-70% of global GDP and providing ~60% of the jobs.
By transitioning to sustainable practices, SMEs not only contribute to efforts to combat climate change but also reap numerous benefits for their own operations. These may include:
- Cost savings through energy efficiency
- Improved brand reputation
- Increased customer loyalty
- Higher employee satisfaction and reduced recruitment costs
In this post we suggest an imagined case study that follows the efforts of the fictional ACME corporation, which recognized the importance of these benefits and was determined to make a positive impact on the environment while also improving its bottom line
Many of the steps ACME follows in the case study are actions any and every company can and should take, and our goal here is to inspire as many companies and individuals to start following suit, If ACME could do it, so can we! Let’s see HOW…
1. Carbon Footprint Assessment
To effectively reduce its carbon emissions and become Net Zero, ACME Corporation first conducted a comprehensive carbon footprint assessment that involved analyzing the company’s operations, including:
- Energy consumption
- Transportation
- Waste management
- Supply chain activities
By understanding where the highest emissions were coming from, ACME Corporation was able to identify key areas for improvement and develop targeted strategies for reducing its carbon footprint.
The methodology used for the carbon footprint assessment followed the internationally recognized standards and guidelines of the Greenhouse Gas Protocol. This ensured the assessment was accurate, transparent, comparable to other organizations’ assessments, and effective in supporting the ACME Corporation’s commitment to make substantial progress towards being Net Zero.
2. Key Emission Reduction Areas
The results of the assessment revealed ACME Corporation’s highest emissions were coming from its energy consumption and transportation activities. These two factors, together with supply chain management, are the likely culprits for most SME’s emissions, and they’re the ones that can be most directly addressed.
To reduce energy consumption, ACME Corporation implemented energy-efficient technologies throughout its operations. This included upgrading lighting systems to LED, installing motion sensors to control lighting and HVAC systems, and optimizing equipment and machinery for energy efficiency. Additionally, ACME Corporation invested in a new solar panel roof.
In terms of transportation, ACME Corporation implemented a fleet management system to optimize routes and reduce fuel consumption. The company also encouraged employees to use public transport and cycling, for their daily commute. To promote cycling the company built showers and lockers for employees, to everyone’s great delight. In fact the cycling initiative was so loved that it became one of the company’s best recruitment drivers!
3. Energy Efficiency & Renewable Energy
ACME Corporation implemented various energy-efficient technologies throughout its operations. This included upgrading lighting systems to LED, installing motion sensors to control lighting and HVAC systems, and optimizing equipment and machinery for energy efficiency. These measures not only reduced the company’s carbon emissions but also resulted in significant cost savings through reduced energy bills.
Once their energy consumption was optimized the ACME Corporation invested in solar panels to reduce its carbon emissions, generate clean energy on-site, and reduce its reliance on fossil fuels. Moving to renewable energy offered three major benefits:
- They significantly reduce carbon emissions associated with electricity consumption. By generating clean energy on-site, ACME Corporation was able to power its operations without contributing to greenhouse gas emissions from traditional power sources.
- Shifting to renewable energy sources provided immediate cost savings through reduced electricity bills. The upfront investment was recognized as a tax deductible and the long-term cost savings made it a worthwhile investment.
- The transition resulted in a new revenue opportunity, as ACME started selling its energy surpluses at a profit to their local grid provider.
4. Driving Employee Engagement with Net Zero
ACME Corporation recognized from the start that since employees are the ones directly involved in day-to-day operations, it was crucial to gain their trust and engagement in the new schemes for them to be a success.
To engage employees in the transition to Net Zero, ACME Corporation implemented initiatives that included:
- Providing training on sustainable practices.
- Organizing workshops and seminars on environmental topics.
- Establishing employee-led sustainability committees.
- Employees were encouraged to contribute suggestions for better sustainability practices.
These initiatives not only educated employees about the importance of sustainability but also empowered them to take ownership of sustainability initiatives within their respective roles.
An unexpected outcome of this training investment was an increase in employee satisfaction and a reduction of churn and recruitment costs. It became evident many of ACME Corporation’s younger employees were privately concerned about climate issues. Realizing their employer was obviously taking steps to be Net Zero made them feel empowered and proud of their workplace.
5. Communication and Marketing Strategies
With programs and operations well underway ACME Corporation’s marketing team set out to promote the new Net Zero commitment to customers and stakeholders. Transparency and accountability were key principles guiding the company’s communication efforts.
The team developed a comprehensive communication plan to inform customers and stakeholders about its sustainability initiatives. Steps taken included:
- Updating the company’s website with information about its Net Zero goals
- Publishing regular sustainability reports
- Engaging customers through social media platforms
By being transparent about its sustainability efforts, ACME Corporation built trust with customers and stakeholders and demonstrated its commitment to making a positive impact on the environment. Here, once again, the initiative paid off in unexpected ways – ACME Corporation’s commitment to Net Zero, showcased by openly sharing the carbon footprint assessment results, emissions reduction targets, and project progress reports, led to interest from entirely new consumer segments for whom environmental issues were a primary purchasing motivator. Ultimately the choice to become Net Zero led to an increase in sales.
6. Monitoring and Reporting
Monitoring and reporting on progress towards Net Zero goals were crucial for ACME Corporation to track its performance and make adjustments as needed. By regularly measuring and analyzing data, the company rapidly identified when and where improvements were needed and how best to implement corrective actions. The new culture of accountability led to overall improvements in operational efficiency and helped drive ACME Corporation to better profitability.
Encouraged by the exposure to new target audiences of eco-conscious consumers, ACME Corporation engaged with industry associations and sustainability organizations, to obtain third-party verifications for its sustainability efforts. This external validation further boosted ACME Corporation’s credibility, adding to the brand’s value.
Net Zero Benefits
Despite the challenges faced along the way, such as the need to secure funding for implementing the new solar roof and energy-efficient technologies, and some resistance from a few of the older employees, the overall outcome of the transition to Net Zero was massively positive for ACME Corporation:
- The company achieved significant emissions reductions, aligning it with compliance requirements from some of its larger clients,
- Implementing renewable energy sources and energy-efficient technologies resulted in substantial cost savings.
- ACME Corporation saw improvements to its brand reputation
- Employee satisfaction went up, improving productivity, and reducing recruitment and retention costs
- The company started attracting new markets of environmentally conscious customers.
Once again there were additional unforeseen benefits: The success of ACME Corporation’s journey towards becoming Net Zero inspired other businesses in their immediate vicinity to take action towards sustainability, which improved the overall quality of the local environment, and drove up the value of the entire community
Conclusion
The story of ACME Corporation’s journey towards becoming Net Zero is a testament to the power of small and medium-sized enterprises in driving sustainability. By conducting a comprehensive carbon footprint assessment, identifying key areas for emissions reductions, implementing renewable energy sources and energy-efficient technologies, collaborating with suppliers and partners, engaging employees, and communicating progress transparently, companies can not only make significant strides towards attaining their Net Zero goals, but are also likely to gain a multitude of unforeseen auxiliary and ancillary benefits.
Contact us today to learn more about how your business can become Net Zero!
Image credit
Photo by Blake Wisz on Unsplash
Carbon Footprint
Apple: $94 Billion Record Earnings and the Breakthrough Climate Solutions Fueling Growth
Apple stock (AAPL) has been on an upward trend, fueled by a mix of strategic investments, strong earnings, and a push toward domestic manufacturing. Investors are taking notice as the tech giant positions itself to reduce tariff risks, strengthen its supply chain, and meet rising demand for its products—all while staying true to its sustainability goals.
The Rise of AAPL Stock: Why and How
Several factors are driving the recent rally in Apple (AAPL) shares. The company’s $100 billion expansion of its U.S. manufacturing program, record-breaking quarterly results, partnerships with domestic suppliers, and commitment to recycled materials have combined to create strong investor confidence.
On top of that, bullish technical signals and potential AI collaborations are adding to the market enthusiasm.
“As of August 14, 2025, Apple Inc. (AAPL) is trading at $233.33 USD on the NASDAQ exchange, reflecting a 1.6% increase (+$3.68) from the previous close.”
Let’s dive deeper into this:
$100 Billion Boost to American Manufacturing
Apple recently pledged an additional $100 billion to expand its U.S. manufacturing footprint, raising its total four-year American Manufacturing Program commitment to $600 billion. This plan includes opening new plants, offering supplier grants, and forming partnerships for key components like glass and chips.
The move is seen as a direct response to trade tensions with Washington, particularly past threats from President Donald Trump to impose a 25% tariff if iPhones weren’t made in the U.S. By increasing domestic production, Apple is improving its standing with policymakers and reducing the risk of costly import tariffs.
Key Partnerships Strengthen U.S. Supply Chain
As per media reports, the manufacturing expansion covers a broad network of U.S.-based suppliers and partners:
- Corning (GLW): Expanding smartphone glass production in Kentucky.
- Coherent (COHR): Producing VCSEL lasers for Face ID in Texas.
- TSMC, GlobalFoundries (GFS), and Texas Instruments (TXN): Collaborating on semiconductor production across Arizona, New York, Utah, and Texas.
- GlobalFoundries: Manufacturing wireless charging tech in New York.
Apple says this reshoring effort will enable an “end-to-end” chipmaking process in the U.S., from wafers to finished semiconductors. Over 19 billion chips for Apple products will be made domestically this year.
Rare Earth Partnership with MP Materials
Apple is also investing $500 million in MP Materials (NYSE: MP) to secure a long-term supply of rare earth magnets made entirely from recycled materials. These will be processed and manufactured in the U.S., supporting both supply chain resilience and Apple’s environmental commitments.
Apple’s Strong Earnings Fuel Investor Optimism
Apple’s latest earnings report added fuel to the rally. The company posted record June-quarter revenue of $94 billion—up 10% year over year. Product sales hit $66.6 billion, led by strong demand for the new iPhone 16 lineup and Mac computers.
Services revenue rose 13% to $27.4 billion, showing the company’s ability to diversify beyond hardware and generate steady, high-margin income.
- MORE DETAILS: Apple (AAPL Stock) Rings Up $94B Q3 Win Fueled by iPhones, AI Push, and Climate Smarts
Sustainability at the Core of Apple Products
Apple’s stock story also has a purpose. As per its latest sustainability report, in 2024, 24% of all product materials came from recycled or renewable sources, including:
- 99% recycled rare earth elements in magnets
- 99% recycled cobalt in batteries
- 100% recycled aluminum in many cases
Apple avoided 41 million metric tons of greenhouse gas emissions in 2024—equal to taking 9 million cars off the road. The company aims for a 75% emissions reduction from 2015 levels.
AI Partnerships Could Add Another Growth Driver
Reports suggest Apple is exploring partnerships with OpenAI and Anthropic to enhance Siri. If successful, these deals could strengthen Apple’s position in the fast-growing AI market.
Can U.S. Manufacturing Plans Keep the Rally Going?
Apple’s reshoring strategy could sustain momentum over the medium term. By resonating with Trump’s “America First” policies and reducing reliance on overseas suppliers, the company is lowering regulatory risks and earning political goodwill.
Nonetheless, challenges remain, but the long-term benefits could outweigh them by securing a more resilient supply chain.
From this analysis, it’s evident that Apple’s recent gains reflect a powerful combination of U.S. manufacturing investments, record earnings, sustainability leadership, and potential AI growth. By strategically aligning with domestic policy and building a stronger supply chain, the company is reducing uncertainty, which is one of the biggest drivers of investor confidence.
The post Apple: $94 Billion Record Earnings and the Breakthrough Climate Solutions Fueling Growth appeared first on Carbon Credits.
The U.S. Department of Energy (DOE) has announced a nearly $1 billion program to strengthen America’s supply of critical minerals and materials. The funding will support mining, processing, and manufacturing within the country. These materials power clean energy technologies and are vital for national security.
This funding builds on President Trump’s Executive Order to Unleash American Energy. It also supports the DOE’s wider Critical Minerals and Materials Program, which focuses on boosting U.S. production, expanding recycling, and strengthening supply chain security.
U.S. Secretary of Energy Chris Wright remarked:
“For too long, the United States has relied on foreign actors to supply and process the critical materials that are essential to modern life and our national security. Thanks to President Trump’s leadership, the Energy Department will play a leading role in reshoring the processing of critical materials and expanding our domestic supply of these indispensable resources.”
From Mines to Magnets: Where the $1B Goes
The DOE’s $1 billion plan targets key minerals like lithium, cobalt, nickel, and rare earth elements. These are essential for electric vehicle batteries, wind turbines, solar panels, and advanced electronics used in defense systems.
The funding is split across several areas:
- $500 million to the Office of Manufacturing and Energy Supply Chains (MESC) for battery material processing, manufacturing, and recycling projects.
- $250 million to the Office of Fossil Energy and Carbon Management to support facilities producing mineral byproducts from coal and other sources.
- $135 million to boost rare earth element production by extracting them from mining waste streams.
- $50 million to refine materials like gallium, germanium, and silicon carbide, which are crucial for semiconductors and high-performance electronics.
- $40 million through ARPA-E’s RECOVER program to extract minerals from industrial wastewater and other waste streams.
By investing from extraction to refining, the DOE aims to reduce reliance on foreign suppliers, especially those in politically unstable regions. The plan also encourages public–private partnerships to scale production faster.
Why Critical Minerals Matter for America’s Future
Critical minerals lie at the heart of America’s economic transformation and defense strategy. In recent years, demand for lithium, cobalt, nickel, and rare earth elements has grown. This rise comes as clean energy technologies become more important.
The U.S. imports more than 80% of its rare earth elements, and most of this comes from one country – China. This heavy reliance creates risks during trade or geopolitical tensions.
The Trump administration has placed strong emphasis on closing this vulnerability. In March 2025, an executive order highlighted critical minerals as vital for national defense. It also set timelines to boost U.S. production and processing capacity. This aligns with broader economic priorities, including clean energy jobs, green infrastructure, and domestic manufacturing.
The Inflation Reduction Act and infrastructure programs have unlocked billions in grants and tax credits. These funds support electric vehicle manufacturing, battery plants, and renewable energy projects.
The DOE’s $1 billion critical mineral fund supports programs by focusing on materials essential for the clean energy economy. Also, by reusing existing industrial facilities to recover minerals instead of building entirely new ones, the DOE can speed up progress and reduce costs.
EV production is expected to grow faster than any other sector, with demand for minerals likely to be more than 10x higher by 2050. This surge will transform the global supply chain and is critical for the global Net Zero aspirations.
The combined impact of industrial strategy, financial incentives, and supply chain investments shows a clear push to:
- Move production back onshore,
- Boost innovation in materials recycling,
- Support the energy transition, and
- Cut down on foreign imports.
Building on Early Wins
The DOE’s new $1 billion investment boosts earlier funding for critical minerals. This aims to strengthen U.S. industrial capacity.
In 2023, the Department gave $150 million to various clean mineral projects. These include direct lithium extraction in Nevada and early-stage nickel processing partnerships in Oregon.
Since 2021, DOE has invested more than $58 million in research. This work focuses on recovering critical minerals from industrial waste or tailings. They are turning by-products into valuable feedstock.
These R&D projects created pilot facilities. They show how to recover lithium from geothermal brines and rare earths from coal ash. This approach models resource use without needing new mining.
Built on these early successes, the new $1 billion fund signals a shift from pilot programs to scaling proven technologies. It allows U.S. manufacturers to pivot from lab-scale experiments to full commercial operations.
For example, lithium recovery projects are moving from test sites to large extraction facilities. This shift is supported by the technical help from DOE’s national labs.
Likewise, battery recycling pilots are set to grow. More recycling centers are being planned in the Midwest and Southwest.
This funding approach provides continuity. It supports U.S. firms from basic research to commercialization. This helps them quickly move from proof-of-concept to production-ready operations. It also reassures private investors that government backing is strategic and sustained.
McKinsey projects that developing new copper and nickel projects will require between $250 billion and $350 billion by 2030. By 2050, the broader critical minerals sector could grow into a trillion-dollar market to support the net-zero or low-carbon transition.
Washington’s Backing, Industry’s Buy-In
Political backing for the domestic minerals strategy is strong. A recent executive order aims to speed up mining permits and provide federal support.
The Defense Department has also invested $400 million in MP Materials, the largest stakeholder in the only U.S. rare earth mine. This deal includes a new plant to produce magnets for electronics and defense applications.
Industry players are moving in the same direction. Battery maker Clarios is exploring sites for a $1 billion processing and recovery plant in the country. These moves show a shared goal between government and industry to rebuild America’s mineral supply chains.
Opportunities—and the Roadblocks Ahead
The DOE’s program offers major opportunities:
- Less reliance on foreign countries for essential materials.
- Creation of high-quality U.S. jobs.
- Growth in recycling and recovery technologies.
However, challenges remain. Mining and processing must be done without harming the environment. Technology costs need to stay competitive. And benefits must be shared fairly with local and Indigenous communities.
Amid all this, the global race for critical minerals is intensifying. Many countries are already securing their own supplies. The U.S. wants to close its supply gap and become a leader in clean energy manufacturing.
The DOE’s nearly $1 billion plan is a key step toward reshoring America’s critical minerals industry. It builds on earlier successes and aligns with private investments and new policies. If successful, it could make U.S. supply chains more secure, support the clean energy transition, and strengthen national security.
The post U.S. DOE Reveals $1B Funding to Boost Critical Minerals Supply Chain appeared first on Carbon Credits.
Carbon Footprint
Bitcoin Price Hits $124,000 Record High vs Ethereum Price Near $4,800: Which Crypto Is Greener?
Bitcoin price just smashed through $124,000 while Ethereum is closing in on its $4,800 record, fueling fresh excitement in the crypto market. But beyond price charts, the two blockchains have sharply different environmental footprints.
One still runs on an energy-hungry proof-of-work system, while the other has reinvented itself with a proof-of-stake model that slashes energy use by over 99%. The question for climate-minded investors: which crypto comes out greener? Let’s find out.
Crypto’s New Highs, Old Questions
Bitcoin price surged past $124,000 upon writing, setting a new all-time high. Analysts credit several factors:
- strong institutional buying,
- increased inflows into Bitcoin ETFs,
- favorable regulatory changes allowing crypto assets in 401(k) retirement accounts, and
- growing market optimism over expected Federal Reserve interest rate cuts.
The rally reflects both a recovery from previous market downturns and a renewed appetite for digital assets among mainstream investors.
Ethereum, the second-largest cryptocurrency by market capitalization, is also on the rise. It is now approaching its all-time high of around $4,800, last seen in November 2021.
Investor sentiment is rising because of Ethereum’s role in decentralized finance (DeFi) and NFT marketplaces. Its better environmental profile, thanks to the switch to a proof-of-stake (PoS) model, also helps.
With both tokens in focus, let’s look at their energy use and carbon footprint. This matters for investors and policymakers who care about their climate and environmental impact.
How Bitcoin’s Proof-of-Work Consumes Energy
Bitcoin’s network runs on a process called proof-of-work (PoW). Miners around the world compete to solve complex mathematical puzzles. The first to solve it gets to add a block of transactions to the blockchain and earn newly minted Bitcoin. This process secures the network but demands enormous computing power.
That computing power uses a lot of electricity. Bitcoin’s annual energy use is estimated at about 138–178 terawatt-hours (TWh). This is similar to the electricity consumption of countries like Poland or Thailand, and even greater than Norway.
The carbon footprint is equally large, at around 40 million tonnes of CO₂ equivalent per year. To put that into perspective, that’s similar to the emissions of Greece or Switzerland.
On a per-transaction basis, a single Bitcoin payment can use as much energy as a typical U.S. household does in one to two months.
Beyond electricity, Bitcoin mining also generates significant electronic waste. Specialized mining hardware, called ASICs, becomes obsolete quickly—often within two to three years—because faster, more efficient models keep being developed. This turnover contributes thousands of tonnes of e-waste annually.
Ethereum’s Post-Merge Energy Transformation
Before 2022, Ethereum also used proof-of-work, with high energy demands. But in September 2022, the network completed the Merge, switching to proof-of-stake.
Ethereum now uses validators instead of miners. These validators “stake” their ETH tokens as collateral. This helps confirm transactions and secure the network.
This change cut Ethereum’s energy use by over 99.9%. Today, the network consumes an estimated 2,600 megawatt-hours (MWh) annually—roughly 0.0026 TWh. That’s less electricity than a small town of 2,000 homes might use in a year.
The carbon footprint is also tiny compared to Bitcoin—under 870 tonnes of CO₂ equivalent annually. That’s about the same as the yearly emissions of 100 average U.S. households. In environmental terms, Ethereum has gone from being one of the largest blockchain energy consumers to one of the most efficient.
Beyond Electricity: Hidden Environmental Costs
While electricity use is the biggest factor, it’s not the only environmental concern for both cryptocurrencies. Here are the other environmental impacts:
- Water Use:
Large-scale Bitcoin mining facilities often require substantial cooling, which can consume millions of liters of water annually. This can put pressure on local water supplies, particularly in drought-prone regions. Ethereum’s low energy profile greatly reduces such needs. - Heat Output:
Mining facilities generate significant heat. In some cases, waste heat is reused for industrial or agricultural purposes, but in most situations, it is simply released into the environment, adding to local thermal loads. - Land and Infrastructure:
Bitcoin mining operations require large warehouses and access to high-capacity electrical infrastructure. This can limit available industrial space for other uses and put stress on local grids.
By using proof-of-stake, Ethereum avoids most of these impacts. It just needs standard server equipment. This can run in data centers with other low-impact computing tasks.
How the Industry Is Addressing Bitcoin’s Footprint
The crypto industry is aware of Bitcoin’s environmental challenges and is taking steps to address them. Some of the actions taken include:
- Renewable Mining: Some mining operations use only hydro, wind, or solar energy. This is common in areas with plenty of renewable resources.
- Waste Heat Recovery: A few miners capture and reuse waste heat for agriculture (e.g., greenhouse farming) or district heating systems.
- Carbon Offsetting: Companies and mining pools are buying carbon credits to offset emissions. However, how well this works depends on the quality of those credits.
- Policy Proposals: Governments may require Bitcoin miners to share their energy sources or meet renewable energy goals.
SEE MORE: Top 5 Sustainable Bitcoin Mining Companies To Watch Out For
While these efforts are promising, the core challenge remains: proof-of-work’s high energy requirement is built into Bitcoin’s security model.
Why This Matters for ESG-Minded Investors
For investors who care about environmental, social, and governance (ESG) factors, the difference between Bitcoin and Ethereum is stark. Ethereum’s low-energy proof-of-stake model makes it easier to align with climate goals. Bitcoin’s high energy use and emissions, while partially mitigated by renewable adoption, remain a significant concern.
These factors may influence where ESG-focused funds allocate capital. Companies and institutions wanting exposure to blockchain technology without a large carbon footprint might prefer Ethereum or other PoS networks.
Bitcoin may still attract investors because of its market dominance and value as a store. However, it will likely keep facing environmental concerns.
The Road Ahead for Crypto and Climate
Bitcoin and Ethereum’s price rallies show that investor interest in crypto remains strong. As climate change and sustainability gain importance in policy and investment, environmental performance may play a larger role in the long-term value and acceptance of digital assets.
For now, Ethereum sets the standard for energy efficiency among major blockchains, while Bitcoin represents the ongoing challenge of balancing security, decentralization, and sustainability. Can Bitcoin cut its environmental impact without losing its key features? This will be an important question in the coming years.
The post Bitcoin Price Hits $124,000 Record High vs Ethereum Price Near $4,800: Which Crypto Is Greener? appeared first on Carbon Credits.
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