As Donald Trump prepares for this year’s US presidential election, he continues to summarise his energy policies with one simple slogan: “Drill, baby, drill.”
The Republican candidate has laid claim to the phrase, arguing that more drilling will allow him to cut inflation and flood the country with the “liquid gold” that is oil.
However, it was Michael Steele, the US politician who served as the first African-American lieutenant governor of Maryland and chair of the Republican National Committee, who came up with the slogan back in 2008.
Speaking to Carbon Brief, Steele stresses that Trump had “nothing to do” with “drill, baby, drill” – a phrase he coined to promote US independence from Middle Eastern oil.
Expressing regret that it has been taken up by the Republican challenger for the White House, Steele says that, with the rise of electric cars, today the slogan could change to “plug, baby, plug”.
Here, Carbon Brief explores the history of “drill, baby, drill”, from the Black Panther-associated slogan “burn, baby, burn” through to its status as a rallying cry for pro-fossil fuel US conservatives.
‘Drill, baby, drill’
In a recent interview with Fox News, Trump explained his plans for US fossil-fuel production if he wins November’s election, saying:
“We are going to – I used this expression, now everyone else is using it so I hate to use it, but – drill, baby, drill.”
It is a phrase that he has repeated at rallies across the nation in recent months, sticking with his preference for three-word campaign slogans.
Yet, despite Trump’s assertion, it was Steele who invented the phrase. While addressing the Republican National Convention in 2008, he told the crowd:
“Let’s reduce our dependency on foreign sources of oil, and promote oil-and-gas production at home. Let me make it very clear: Drill, baby, drill – and drill now.”
Steele tells Carbon Brief that the slogan came to him late at night, after a fit of “writer’s block”.
“Donald Trump…his BS aside, had nothing to do with ‘drill, baby drill’,” says Steele, who today is a staunch critic of the Republican presidential candidate.
Steele was met with rapturous applause at the 2008 convention. Chants of “drill, baby, drill” from the crowd even interrupted a speech by former New York mayor Rudy Giuliani.

This was during a period of soaring fuel prices in the US, linked to conflict in the Middle East. The government was under significant pressure to expand offshore drilling.
Later that year, the “drill, baby, drill” slogan was taken up by supporters throughout the campaign of Republican John McCain, in his unsuccessful presidential bid against Barack Obama.
It became particularly associated with Sarah Palin, the climate-sceptic Republican vice-presidential pick, who said in a debate with her Democratic challenger Joe Biden:
“The chant is ‘drill, baby, drill’. And that’s what we hear all across this country in our rallies because people are so hungry for those domestic sources of energy.”
In the years that followed, the phrase was repeated endlessly by Republican politicians, as well as in comment articles and political analysis. (It did, however, see a dip in popularity following the Deepwater Horizon oil spill in 2010, with Senate Republicans stating that they had never endorsed such a phrase.)
Since then, the slogan has spread and been applied to countries from Scotland to Guyana. In recent years, it has even been used to lobby for the expansion of gas in Africa.
‘Burn, baby, burn’
Despite its runaway success, there was some initial bemusement from commentators at a slogan that appeared to have been derived from “burn, baby, burn”.
That phrase, which has since made its way into everything from disco songs to hot sauce, was originally associated with Black nationalist group the Black Panthers and particularly the 1965 Watts riots in Los Angeles.
It was chanted as buildings were set on fire, amid civil unrest sparked by police violence against an African-American man.
Writing shortly after the Republican National Convention in 2008, journalist Derrick Z Jackson alluded to this when he wrote in the Boston Globe:
“This 93% White gathering blithely stole from the race riots of the ’60s to lustily chant ‘drill, baby, drill’.”
‘Plug, baby, plug’
For his part, Steele tells Carbon Brief that his intention was to use a colloquial expression to “connect it to something that was very real” – namely, cutting US reliance on Middle Eastern oil. He explains his thinking at the time:
“We should look at this from a very basic point of view, let’s not overthink it. We have the capacity, we have the means. Drill, baby, drill.”
However, he expresses frustration at its adoption by Trump:
“Unfortunately, a lot of people use it…in a way that they don’t fully appreciate what the point was, and the point was the self-sufficiency of the American spirit.”
Today, the US is no longer reliant on oil from the Middle East and is, in fact, the world’s largest oil producer.
A key focus of current US energy policy is achieving independence from Chinese electric-vehicle manufacturing through measures in Biden’s Inflation Reduction Act (IRA). However, Trump has pledged to scrap the IRA along with other environmental measures.
Steele, who has expressed climate-sceptic views himself in the past, says that his point in 2008 was not to override environmental commitments. He says:
“It’s not just ‘drill with abandon’, it’s also the idea of drilling responsibly and understanding the impacts that we do have environmentally.”
With the growth of electric cars and other technologies in the US, he adds:
“‘Drill, baby, drill’ may at some point in the future change to…‘plug, baby, plug’. Plugging your electric car into the port…It is the idea of self-sufficiency, independence, freedom, which again is an orientation that very much is in line – well, was in line – with the old Republican party. That seems to have given way to something very different today.”
Nevertheless, Steele accepts that while he will “always be there to remind [Trump]” of where the slogan came from, it is now out of his hands:
“My only regret is that I didn’t copyright it and put it on a T-shirt.”
A shorter version of this article was first published in DeBriefed, Carbon Brief’s weekly climate newsletter, on 15 March. Subscribe for free.
The post ‘Drill, baby, drill’: The surprising history of Donald Trump’s fossil-fuel slogan appeared first on Carbon Brief.
‘Drill, baby, drill’: The surprising history of Donald Trump’s fossil-fuel slogan
Climate Change
Big fishing nations secure last-minute seat to write rules on deep sea conservation
As a treaty to protect the High Seas entered into force this month with backing from more than 80 countries, major fishing nations China, Japan and Brazil secured a last-minute seat at the table to negotiate the procedural rules, funding and other key issues ahead of the treaty’s first COP.
The Biodiversity Beyond National Jurisdiction (BBNJ) pact – known as the High Seas Treaty – was agreed in 2023. It is seen as key to achieving a global goal to protect at least 30% of the planet’s ecosystems by 2030, as it lays the legal foundation for creating international marine protected areas (MPAs) in the deep ocean. The high seas encompass two-thirds of the world’s ocean.
Last September, the treaty reached the key threshold of 60 national ratifications needed for it to enter into force – a number that has kept growing and currently stands at 83. In total, 145 countries have signed the pact, which indicates their intention to ratify it. The treaty formally took effect on January 17.
“In a world of accelerating crises – climate change, biodiversity loss and pollution – the agreement fills a critical governance gap to secure a resilient and productive ocean for all,” UN Secretary-General António Guterres said in a statement.
Julio Cordano, Chile’s director of environment, climate change and oceans, said the treaty is “one of the most important victories of our time”. He added that the Nazca and Salas y Gómez ridge – off the coast of South America in the Pacific – could be one of the first intact biodiversity hotspots to gain protection.
Scientists have warned the ocean is losing its capacity to act as a carbon sink, as emissions and global temperatures rise. Currently, the ocean traps around 90% of the excess planetary heat building up from global warming. Marine protected areas could become a tool to restore “blue carbon sinks”, by boosting carbon absorption in the seafloor and protecting carbon-trapping organisms such as microalgae.
Last-minute ratifications
Countries that have ratified the BBNJ will now be bound by some of its rules, including a key provision requiring countries to carry out environmental impact assessments (EIA) for activities that could have an impact on the deep ocean’s biodiversity, such as fisheries.
Activities that affect the ocean floor, such as deep-sea mining, will still fall under the jurisdiction of the International Seabed Authority (ISA).
Nations are still negotiating the rules of the BBNJ’s other provisions, including creating new MPAs and sharing genetic resources from biodiversity in the deep ocean. They will meet in one last negotiating session in late March, ahead of the treaty’s first COP (conference of the parties) set to take place in late 2026 or early 2027.
China and Japan – which are major fishing nations that operate in deep waters – ratified the BBNJ in December 2025, just as the treaty was about to enter into force. Other top fishing nations on the high seas like South Korea and Spain had already ratified the BBNJ last year.
Power play: Can a defensive Europe stick with decarbonisation in Davos?
Tom Pickerell, ocean programme director at the World Resources Institute (WRI), said that while the last-minute ratifications from China, Japan and Brazil were not required for the treaty’s entry into force, they were about high-seas players ensuring they have a “seat at the table”.
“As major fishing nations and geopolitical powers, these countries recognise that upcoming BBNJ COP negotiations will shape rules affecting critical commercial sectors – from shipping and fisheries to biotechnology – and influence how governments engage with the treaty going forward,” Pickerell told Climate Home News.
Some major Western countries – including the US, Canada, Germany and the UK – have yet to ratify the treaty and unless they do, they will be left out of drafting its procedural rules. A group of 18 environmental groups urged the UK government to ratify it quickly, saying it would be a “failure of leadership” to miss the BBNJ’s first COP.
Finalising the rules
Countries will meet from March 23 to April 2 for the treaty’s last “preparatory commission” (PrepCom) session in New York, which is set to draft a proposal for the treaty’s procedural rules, among them on funding processes and where the secretariat will be hosted – with current offers coming from China in the city of Xiamen, Chile’s Valparaiso and Brussels in Belgium.
Janine Felson, a diplomat from Belize and co-chair of the “PrepCom”, told journalists in an online briefing “we’re now at a critical stage” because, with the treaty having entered into force, the preparatory commission is “pretty much a definitive moment for the agreement”.
Felson said countries will meet to “tidy up those rules that are necessary for the conference of the parties to convene” and for states to begin implementation. The first COP will adopt the rules of engagement.
She noted there are “some contentious issues” on whether the BBNJ should follow the structure of other international treaties such as the Convention on Biological Diversity (CBD), as well as differing opinions on how prescriptive its procedures should be.
“While there is this tension on how far can we be held to precedent, there is also recognition that this BBNJ agreement has quite a bit to contribute in enhancing global ocean governance,” she added.
The post Big fishing nations secure last-minute seat to write rules on deep sea conservation appeared first on Climate Home News.
Big fishing nations secure last-minute seat to write rules on deep sea conservation
Climate Change
Climate at Davos: Energy security in the geopolitical driving seat
The annual World Economic Forum got underway on Tuesday in the Swiss ski resort of Davos, providing a snowy stage for government and business leaders to opine on international affairs. With attention focused on the latest crisis – a potential US-European trade war over Greenland – climate change has slid down the agenda.
Despite this, a number of panels are addressing issues like electric vehicles, energy security and climate science. Keep up with top takeaways from those discussions and other climate news from Davos in our bulletin, which we’ll update throughout the day.
From oil to electrons – energy security enters a new era
Energy crises spurred by geopolitical tensions are nothing new – remember the 1970s oil shock spurred by the embargo Arab producers slapped on countries that had supported Israel during the Yom Kippur War, leading to rocketing inflation and huge economic pain.
But, a Davos panel on energy security heard, the situation has since changed. Oil now accounts for less than 30% of the world’s energy supply, down from more than 50% in 1973. This shift, combined with a supply glut, means oil is taking more of a back seat, according to International Energy Agency boss Fatih Birol.
Instead, in an “age of electricity” driven by transport and technology, energy diplomacy is more focused on key elements of that supply chain, in the form of critical minerals, natural gas and the security buffer renewables can provide. That requires new thinking, Birol added.
“Energy and geopolitics were always interwoven but I have never ever seen that the energy security risks are so multiplied,” he said. “Energy security, in my view, should be elevated to the level of national security today.”
In this context, he noted how many countries are now seeking to generate their own energy as far as possible, including from nuclear and renewables, and when doing energy deals, they are considering not only costs but also whether they can rely on partners in the long-term.
In the case of Europe – which saw energy prices jump after sanctions on Russian gas imports in the wake of Moscow’s invasion of Ukraine – energy security rooted in homegrown supply is a top priority, European Commission President Ursula von der Leyen said in Davos on Tuesday.
Outlining the bloc’s “affordable energy action plan” in a keynote speech at the World Economic Forum, she emphasised that Europe is “massively investing in our energy security and independence” with interconnectors and grids based on domestically produced sources of power.
The EU, she said, is trying to promote nuclear and renewables as much as possible “to bring down prices and cut dependencies; to put an end to price volatility, manipulation and supply shocks,” calling for a faster transition to clean energy.
“Because homegrown, reliable, resilient and cheaper energy will drive our economic growth and deliver for Europeans and secure our independence,” she added.
Comment – Power play: Can a defensive Europe stick with decarbonisation in Davos?
AES boss calls for “more technical talk” on supply chains
Earlier, the energy security panel tackled the risks related to supply chains for clean energy and electrification, which are being partly fuelled by rising demand from data centres and electric vehicles.
The minerals and metals that are required for batteries, cables and other components are largely under the control of China, which has invested massively in extracting and processing those materials both at home and overseas. Efforts to boost energy security by breaking dependence on China will continue shaping diplomacy now and in the future, the experts noted.
Copper – a key raw material for the energy transition – is set for a 70% increase in demand over the next 25 years, said Mike Henry, CEO of mining giant BHP, with remaining deposits now harder to exploit. Prices are on an upward trend, and this offers opportunities for Latin America, a region rich in the metal, he added.
At ‘Davos of mining’, Saudi Arabia shapes new narrative on minerals
Andrés Gluski, CEO of AES – which describes itself as “the largest US-based global power company”, generating and selling all kinds of energy to companies – said there is a lack of discussion about supply chains compared with ideological positioning on energy sources.
Instead he called for “more technical talk” about boosting battery storage to smooth out electricity supply and using existing infrastructure “smarter”. While new nuclear technologies such as small modular reactors are promising, it will be at least a decade before they can be deployed effectively, he noted.
In the meantime, with electricity demand rising rapidly, the politicisation of the debate around renewables as an energy source “makes no sense whatsoever”, he added.
The post Climate at Davos: Energy security in the geopolitical driving seat appeared first on Climate Home News.
Climate at Davos: Energy security in the geopolitical driving seat
Climate Change
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