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Selena Gomez: The Undisputed Queen (412 Million Followers)

Reigning Queens of Instagram: Top 4 Most Followed Women in 2024


The social media landscape constantly evolves, and Instagram remains a powerful platform for visual storytelling and connection. With millions of users, some accounts have amassed truly staggering followings. 

Today, we’ll shine a light on the most-followed women on Instagram, highlighting their achievements and the unique content they share.

1. Selena Gomez

2. Ariana Grande

3. Kim Kardashian

4. Kylie Jenner


Top 4 Most Followed Women in 2024

Selena Gomez: The Undisputed Queen (412 Million Followers)


1. Selena Gomez: The Undisputed Queen (412 Million Followers)


Taking the crown with a massive 412 million followers is singer, actress, and producer Selena Gomez. From her Disney Channel days to chart-topping hits and mental health advocacy, Gomez uses her platform for genuine connection. Her Instagram reflects this with selfies, behind-the-scenes glimpses, and inspiring messages of self-acceptance.

Selena Gomez’s Instagram Engagement: A Deeper Dive


With over 412 million followers, Selena Gomez boasts an impressive Instagram presence. But beyond mere numbers, her engagement rate tells a story of genuine connection with her audience. Here’s a closer look:


Engagement Rate:



  • Current average: 0.87% (according to various analytics tools like HypeAuditor and InsTrack.app)


  • Industry context: This falls within the average range for celebrity accounts (0.4-1.2%), indicating strong engagement compared to other influencers.


  • Breakdown: While the average provides a general picture, it’s important to understand engagement varies across different types of content.



Engagement Drivers:



  • Authenticity: Gomez’s genuine personality shines through her posts, fostering a sense of connection with her followers.


  • Interactive content: She frequently asks questions, runs polls, and responds to comments, encouraging participation.


  • Varied content: The mix of personal and professional content caters to different interests within her audience.


  • Storytelling: Gomez uses storytelling techniques to capture attention and evoke emotions, leading to deeper engagement.


  • Community building: She fosters a positive and supportive community by highlighting fan art, birthday wishes, and other meaningful interactions.



Recent Examples of High Engagement:



  • Mental health awareness post: A heartfelt message about self-care received over 10 million likes and countless comments of appreciation.


  • Music video teaser: A short clip from her latest shoot generated significant buzz and anticipation, reaching millions of views and comments.


  • Behind-the-scenes photo: A candid shot during a recording session sparked a conversation about her creative process, garnering high engagement.



Selena Gomez’s Instagram engagement goes beyond just likes and comments. It reflects a strong connection with her audience built on authenticity, interactivity, and meaningful content. This fosters a loyal and engaged community that thrives on her positive influence.


Additional Notes:



  • Engagement rates can fluctuate depending on various factors, including content type, posting time, and algorithm changes.


  • This analysis is based on publicly available data and observations. Individual posts and engagement metrics can vary.



Ariana Grande: The Pop Powerhouse (362 Million Followers)


2. Ariana Grande: The Pop Powerhouse (362 Million Followers)


Pop superstar Ariana Grande follows closely with an impressive 362 million followers. Grande’s Instagram is a dazzling showcase of her musical journey, featuring concert photos, music video clips, and collaborations with other artists. Her powerful vocals and infectious energy shine through, reflecting her larger-than-life personality and undeniable talent.

Ariana Grande’s Instagram Engagement: A Look at the Pop Star’s Reach


Ariana Grande, the pop powerhouse with 362 million followers on Instagram, boasts a vibrant online presence. Let’s delve into her engagement strategy and how she connects with her massive audience:


Engagement Rate:



  • Current average: 0.48% (based on analytics tools like HypeAuditor and InsTrack.app)


  • Industry context: Slightly lower than the celebrity average (0.4-1.2%), indicating moderate engagement compared to other influencers.


  • Breakdown: Engagement varies across content types. Photos and videos tend to perform better than text-based posts.



Engagement Drivers:



  • Visually striking content: Grande’s feed is filled with high-quality photos and videos, often featuring colorful aesthetics and captivating visuals.


  • Music-focused content: Concert photos, music video snippets, and collaborations generate excitement among her fans.


  • Behind-the-scenes glimpses: Occasional candid shots offer a peek into her personal life, fostering a sense of connection.


  • Interaction with fans: She occasionally responds to comments and runs polls in stories, though not as frequently as other celebrities.


  • Strong brand collaborations: Partnerships with popular brands like Givenchy and MAC Cosmetics generate buzz and engagement.



Recent Examples of High Engagement:



  • Music video release: The premiere of a new music video led to millions of views, likes, and comments, showcasing fan anticipation.


  • Collaboration announcement: A post revealing a partnership with a popular brand generated significant excitement and engagement.


  • Birthday post: A heartfelt message on her birthday received millions of likes and comments from fans around the world.



Ariana Grande’s Instagram engagement is built on strong visuals, music-centric content, and occasional interaction with fans. While her engagement rate is slightly lower than some other celebrities, her massive following ensures significant reach for each post.


Additional Notes:



  • Engagement rates can fluctuate due to various factors like content type, posting time, and algorithm changes.


  • This analysis is based on publicly available data and observations. Individual posts and engagement metrics can vary.



Kim Kardashian


3. Kim Kardashian: The Reality TV Mogul (349 Million Followers)


Reality TV royalty and businesswoman Kim Kardashian holds the third spot with 349 million followers. Kardashian’s Instagram offers a curated glimpse into her glamorous life. Family photos, fashion moments, and glimpses into her business ventures captivate audiences, whether you love her or love to hate her.

Kim Kardashian’s Instagram Engagement: A Look at the Reality Star’s Strategy


Kim Kardashian, the reality TV mogul and businesswoman, boasts a staggering 349 million followers on Instagram. However, her engagement rate paints a slightly different picture than her follower count. Let’s explore:


Engagement Rate:



  • Current average: 0.46% (based on analytics tools like HypeAuditor and InsTrack.app)


  • Industry context: Similar to Ariana Grande, this falls under the celebrity average (0.4-1.2%), indicating moderate engagement compared to some influencers.


  • Breakdown: Engagement varies across content types. Family photos and fashion moments tend to perform better than promotional posts.



Engagement Drivers:



  • Highly curated feed: Kardashian presents a meticulously crafted image of her glamorous lifestyle, attracting fans interested in fashion, beauty, and celebrity culture.


  • Brand partnerships: Collaborations with major brands like SKIMS and SKKN generate interest and discussion.


  • Family-oriented content: Posts featuring her children and husband create a sense of relatability and connection with some followers.


  • Occasional interaction: While not as frequent as other celebrities, she sometimes responds to comments and runs polls in stories.



Recent Examples of High Engagement:



  • Product launches: Promotions for her SKIMS and SKKN lines often generate significant buzz and engagement among her followers interested in her brands.


  • Family photos: Pictures with her children and husband tend to receive high likes and comments, creating a more personal connection.


  • Fashion moments: Posts showcasing her latest outfits and collaborations with fashion brands spark interest and discussion.



Overall, Kim Kardashian’s Instagram engagement is driven by her carefully curated image, brand partnerships, and occasional glimpses into her personal life. While her reach is undeniable, her engagement rate suggests a less interactive approach compared to other celebrities.


Additional Notes:



  • Engagement rates can fluctuate due to various factors like content type, posting time, and algorithm changes.


  • This analysis is based on publicly available data and observations. Individual posts and engagement metrics can vary.


  • It’s important to remember that engagement is not the only measure of success on social media. Kardashian’s large follower count still grants her significant influence and reach.



Kylie Jenner


4. Kylie Jenner: The Youngest Billionaire (388 Million Followers)


Rounding out the top four is Kylie Jenner, the youngest Kardashian-Jenner member, with 388 million followers. Jenner, businesswoman and founder of Kylie Cosmetics, uses Instagram to promote her brand, share motherhood moments, and showcase her style. Her savvy business sense and star power make her a force to be reckoned with online.

Kylie Jenner’s Instagram Engagement: A Blend of Brand and Beauty


Kylie Jenner, the youngest Kardashian-Jenner sibling and youngest self-made billionaire, holds a strong online presence with 388 million Instagram followers. Let’s delve into her engagement strategy and how it plays out:


Engagement Rate:



  • Current average: 0.74% (based on analytics tools like HypeAuditor and InsTrack.app)


  • Industry context: Slightly above the average for celebrity accounts (0.4-1.2%), indicating moderate to good engagement compared to other influencers.


  • Breakdown: Engagement varies across content types. Promotional posts for Kylie Cosmetics tend to perform lower, while personal content like selfies and motherhood-related posts see higher engagement.



Engagement Drivers:



  • Brand focus: As the founder of Kylie Cosmetics, a significant portion of her content promotes her brand, including product launches, tutorials, and behind-the-scenes glimpses.


  • Fashion and beauty content: Posts showcasing her personal style and beauty looks generate interest among fashion and beauty enthusiasts.


  • Motherhood journey: Sharing snippets of her life with her daughter, Stormi, offers a relatable and humanizing side to her persona.


  • Occasional interaction: While not as frequent as some celebrities, she occasionally responds to comments and runs polls in stories.



Recent Examples of High Engagement:



  • Motherhood-related posts: Photos and videos featuring Stormi often receive high likes and comments, creating a sense of connection with fans who are parents themselves.


  • Beauty tutorials: Demonstrating makeup looks using Kylie Cosmetics products generates interest and engagement among fans interested in her brand.


  • Candid selfies: Posts showcasing her natural beauty and relatable moments often receive high engagement, suggesting a connection with her audience.



Kylie Jenner’s Instagram engagement is driven by a blend of brand promotion, personal content, and glimpses into her motherhood journey. While promotional posts tend to see lower engagement, her personal touch and focus on relatable themes like fashion and beauty resonate with her audience.


Additional Notes:



  • Engagement rates can fluctuate due to various factors like content type, posting time, and algorithm changes.


  • This analysis is based on publicly available data and observations. Individual posts and engagement metrics can vary.


  • It’s important to remember that engagement is not the only measure of success on social media. Jenner’s large follower count and influence in the beauty industry are significant factors.



Instagram Engagement


Beyond the Numbers: Recognizing Diverse Voices


While follower count is a popularity metric, it doesn’t define an individual’s impact or value. These women, alongside countless others on Instagram, use their platforms to entertain, inspire, and advocate for change, making the online world more vibrant and diverse. Remember, true impact transcends follower count and encompasses the unique contributions individuals make, both online and off.

https://www.exaputra.com/2024/02/reigning-queens-of-instagram-top-4-most.html

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Before Trump, “Contempt of Court” Used to Be a Big Deal

Published

12 hours ago

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November 28, 2025

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Most Americans, me included, are puzzled as to how the Trump administration can openly thumb its nose to the findings of our courts. Until recently, behavior like this would have wound you up in jail.

Before Trump, “Contempt of Court” Used to Be a Big Deal

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Renewable Energy

How Households Saved $1,200 with VEU & Air-Con Upgrade? 

Published

18 hours ago

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November 28, 2025

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Over the decades, many households across Victoria have resided in older suburban homes equipped with traditional ducted gas heating and aging split-system air conditioners.

However, today the scenario has changed significantly. As energy prices rise, families are feeling the pinch, with annual heating and cooling costs often rising $2,000.

But what are the main issues?

Gas systems that waste energy heating unused rooms, old non-inverter aircons that struggle to maintain even temperatures, and confusion among residents about how rebates, such as the Victorian Energy Upgrades (VEU) program, actually work.

That’s where trusted providers like Cyanergy Australia step in!

By replacing outdated systems with efficient reverse-cycle multi-split air-conditioning and applying VEU rebates, we help many households to cut energy bills, reduce emissions, and enjoy year-round comfort, all in one smart upgrade.

This air conditioning upgrade can lead to a smoother transition from gas to clean, efficient electric heating and cooling, building a smarter, more sustainable home.

So, let’s break down how the household saved $1,200 with the VEU & Air-Con upgrade, what the program offers, and how you can take advantage of similar rebates to cut costs and enjoy a more energy-efficient home.

In this blog post:

Cyanergy’s Energy Assessment: What We Found!

From the beginning, Cyanergy’s focus was to remove or disconnect the old gas ducted heater, install a modern
reverse-cycle multi-split air conditioning system, claim the VEU discount, and significantly reduce your annual
energy bills.

Simply via the effective air-conditioner upgrade, households can “Save
up to $2,000 a year on your energy bill.

Here are the findings after Cyanergy’s initial home energy visit:

  • In many Victorian households, the ducted
    gas heater     is still in use, with high standing and fuel costs.

  • The older split system had poor efficiency. Some of them were oversized for the room and lacked zoning
    options.

  • The electrical switchboard had spare capacity to support a multi-split installation. For example, one
    outdoor unit
    with multiple indoor units for different zones.

Home Heating & Cooling Upgrade| The Step-by-Step Path

It’s well-known that the upgrade path usually involves replacing old systems with modern, energy-efficient solutions.

So, from gas to an energy-efficient electric system, let’s have a look at the upgrade story:

Choosing the right system

For the households that want to upgrade under the VEU air
conditioner rebate, we proposed a multi-split reverse-cycle system:

  • One efficient outdoor inverter unit connected to three indoor units


  • One in the main living area, one serving the upstairs bedrooms, and


  • One for the downstairs zone, which had very little heating or cooling.


  • Going multi-split provides flexibility: you only run the zones you need, resulting in lower energy
    consumption.


However, in Victoria, Cyanergy is a renowned company that handles design, quoting, installation, and also guides
families through rebate
eligibility.

Decommissioning the old gas ducted heater

As part of eligibility for the VEU discount, the existing gas heater needed to be decommissioned in most cases.

This involves removing the system or disconnecting the ducted unit from the gas supply, following proper procedures
and obtaining certification, and utilizing expert installers.

Installation Process & Timing Period

  1. Initially, after checking the eligibility, apply for the quotes.


  2. The quote needs to be accepted and dated.


  3. Then the installers will remove the old ducted heater, seal off the vents, and remove or disconnect the gas
    appliance.


  4. The outdoor inverter unit should be mounted externally in these households. The indoor units need to be
    installed in each zone, minimising the intrusion of ductwork and piping.


  5. The wiring and electrical breaker must be upgraded as needed.


  6. The system will then be commissioned, and the necessary documentation will be submitted to the accredited provider for the VEU scheme.

Choosing efficiency over just cooling

Rather than improving just cooling, the Victorian households treated the upgrade as a heating & cooling renovation, switching to a system that uses electricity rather than gas.

Modern inverter systems are more efficient, as they modulate their output, offer better zoning, and can both heat and cool, allowing you to enjoy both winter comfort and summer cooling in one system.

At Cyanergy, we emphasise this home upgrade path:

“Efficient and Eco-Friendly Electric Multi-Split Air Conditioner. Take advantage of up to $7,200 in Victorian Government Energy Upgrade incentives, save big this winter on your gas bill.”

Out-of-pocket and rebate

Here is recent data from the average estimation for a household from the aircon rebate case study in Victoria.

In the quotation, the family had an installation cost of approximately $8,000 for the new multi-split system, including the decommissioning.

The VEU discount for gas-ducted to multi-split upgrades in Victoria was approximately $2,500.

So, their net out-of-pocket cost was ($8,000 – $2,500), which is approx $5,500.

How to Apply for the VEU Rebate: Are You Eligible?

The Victorian Energy Upgrades (VEU) program provides rebates for eligible energy-efficient upgrades such as
installing a high-efficiency reverse-cycle air conditioner to replace an older heating or cooling system.

Before we discuss how
the rebate works, here are the eligibility criteria.

So, to qualify under the VEU program:

  • The property must be more than two years old.
  • The existing heating or cooling system must be removed or replaced.
  • The new system must be an eligible high-efficiency reverse-cycle unit installed by an accredited
    provider.

How the Rebate Works

In this case, the quote from Cyanergy already included the VEU discount, meaning the price shown was the net cost
after applying the rebate allocated to the installer.

After installation:

  1. The accredited provider registers the upgrade with the VEU program.
  2. They create and claim Victorian Energy Efficiency Certificates (VEECs) for the upgrade.
  3. The value of those certificates is passed on to the customer as an instant discount on the invoice.

The homeowner simply has to:

  • Signs off that the old system was removed or decommissioned.
  • Provides any required evidence or documentation, like serial numbers or photos.

The Result

The rebate is applied instantly at the point of installation, reducing the upfront cost — no need for the homeowner
to submit a separate claim.

Why is the VEU rebate significant?

Rebates like this make a big difference in the decision-making process. As the website says:

On average, households that upgrade
can save between $120 and $1,100 per year on their energy bills.

Additionally, the government factsheet notes that households can save between $120 and over $1,000 annually,
depending on the type of system and upgrade.

Thus, the rebate reduces the payback period, making the system more widely available.

Energy Bill Before vs After: See the Savings!

Here’s where the real story says: the household’s actual bills before and after the upgrade.

Before Adding Air Conditioning System

  • Ducted gas heating and an older split system.
  • In Victoria during winter months, the average monthly gas cost is approximately $125, and for electricity,
    and other supplementary costs, an additional $30. So roughly $155 per winter month. Therefore, over the
    course of four months, the price can reach nearly $620.

  • In summer cooling months, if their older split system ran for 2 hours per day, for example, from May to
    October, it would cost around $50 per month. Over the 6 months, it will be, $300.

  • Total annual heating and cooling cost is approximately $920

After Adding the Air Conditioning System

  • Household that installed a Multi-split reverse-cycle system.
  • During the winter months, running the zones efficiently and utilizing the inverter system resulted in a
    decrease in heating electricity costs.

    • Let’s say the average is around $70 per month over four months, totaling approximately $280.

  • In the summer months, efficient cooling costs approximately $30 per month over six months, totaling around
    $180.

  • So, the annual heating
    and cooling     cost is approximately $460.

Net Savings

Annual savings: $920 (before) – $460 (after) = $460 per year.

At that rate, the upgrade pays for itself in net savings and an upfront rebate.

However, as they also removed gas connection fees and standing charges, improving comfort, therefore, the “effective”
savings were perceived to be higher, around $1,200 in the first year with the air conditioning upgrade.

This figure also includes avoided gas standing charges of $150, lower maintenance costs of the old system, and
improved efficiency.

Maximising Your Savings| Key Insights from the VEU Rebate Program

Based on the case study and Cyanergy’s experience, here are some lessons and actionable tips for homeowners
considering an upgrade.

  • Don’t wait until your system dies.

    • Replace outdated or inefficient gas or electric resistance systems immediately. Once the system starts
    failing, you
    may have fewer options or higher installation disruption.

  • Choose a provider who handles the rebates.

    • Dealing with the rebate or discount component (VEU) on your own adds complexity, like documentation,
    compliance, and
    installation. So look for an accredited provider.

  • Understand the actual savings potential.

    • It’s not just the rebate amount; consider running costs, efficiency improvements, zoning, and the ability to
    heat and
    cool.

  • Ensure proper sizing and zone control.

    • As many families discovered, the benefit came from zoning: you only heat and cool rooms you use. Oversized
    units or
    whole-home heating can reduce savings.

  • Factor in non-energy benefits.

    • Better comfort, for example, quieter systems and more consistent temperatures, as well as the removal of gas
    standing
    charges, less
    maintenance    , and improved resale appeal for eco-conscious buyers, all benefit you.

  • Check the accreditation and compliance.

    • With rebate programs, there’s always a risk of non-compliant installations or companies that don’t follow
    through.

    So, do your homework: check that the installer is accredited for VEU, ask for references, and ensure that the
    documentation is completed appropriately.

  • Request detailed quotes that include estimates for both “before rebate” and “after rebate”
    costs.

    • This helps you see how much you’re actually paying, the discount you receive, and ensures transparency. The
    rebate is
    not always the full difference; minimum contribution rules apply.

  • Monitor your bills after installation.

    • Keep track of your energy bills (gas & electricity) before and after for at least 12 months. This will
    indicate
    whether the savings are as expected and aid in budgeting.

    Be realistic about pay-back

    Although the rebate helps upfront, large systems still cost thousands of dollars. Don’t expect payback in one
    or two
    years (unless you have extreme usage).

    However, with a well-designed system, rebates, and efficiency gains, a payback of 5-10 years or better is
    possible,
    depending on usage.

Final Notes

This aircon rebate case study illustrates the VEU saving. By working with Cyanergy Australia, households transformed a traditional, inefficient gas-ducted heating and older split cooling system into a modern, efficient, zone-controlled multi-split reverse-cycle air-conditioning system.

This was made more affordable through the VEU scheme discount.

The result? A net cost of around $5,500, improved comfort, and savings of approximately $1,200 in the first year.

This real-world “VEU saving example” shows that:

  1. Rebates matter as they make the upgrade financially viable.
  2. Efficiency matters as modern multi-split reverse-cycle systems deliver lower running costs.

  3. Removing inefficient gas heating can unlock significant savings.
  4. A reliable installer who navigates the rebate process effectively is crucial.

So, if you are looking for an accredited provider in Australia, Cyanergy is here to help!

Contact us today to receive a free solar quote. We will handle all your paperwork to ensure a fast and smooth installation process.

Your Solution Is Just a Click Away



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The post How Households Saved $1,200 with VEU & Air-Con Upgrade?  appeared first on Cyanergy.

How Households Saved $1,200 with VEU & Air-Con Upgrade? 

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Air Power

Published

23 hours ago

on

November 28, 2025

By

About 20 years ago, a friend asked me if I was aware that cars could run on air.  I asked, delicately, what she meant, and she explained that cars can run on compressed air.

“Ah,” I replied. “Of course they can. But where does the energy come from that compresses the air?”  End of conversation.

Now, it’s back.  Now there are enormous swaths of the population who know so little about middle school science that they believe we can put cars on the road, in an ocean of air, and extract energy out of that air to power our automobiles.

If you’re among these morons and want to invest with some heavy-duty fraud/charlatans, here’s your opportunity.  They say that it’s “self-sustaining and needs no fuel.” If that makes sense to you, be my guest.

Air Power

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