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Google Invests in First Carbon Capture to Power AI and Cut Emissions

Google announced a major new project: it will support a U.S. power plant outfitted with carbon-capture and storage (CCS) technology. The plant, owned by Broadwing Energy in Decatur, Illinois, will capture about 90% of its CO₂ emissions. The tech giant agreed to buy most of the electricity the plant produces.  

By backing this plant, Google aims to help build a reliable, low-carbon power source for its data centers in the U.S. Midwest. It also hopes to speed up the use of CCS technology globally.

The Science of Trapping Carbon: How CCS Works

CCS stands for carbon capture and storage. It involves three main steps:

  • Capture: Pulling CO₂ from a power plant or factory.
  • Transport: Moving the CO₂, often via pipelines.
  • Store: Injecting the CO₂ deep underground where it can’t escape.

This technology is especially important for power plants that burn natural gas or coal. It is also key for factories in heavy industries, like steel and cement, which produce large emissions.

Global experts such as the International Energy Agency (IEA) and the Intergovernmental Panel on Climate Change (IPCC) say CCS will play a major role in reaching climate goals.

CCS operational and planned capacity IEA
Source: IEA

Google’s deal highlights this role. By linking a power plant deal to its own data center needs, the company is showing how big tech can strengthen the clean energy transition.

Inside Google’s Illinois CCS Project

The Illinois plant will be a natural 5gas power facility built by Broadwing Energy. It will capture up to 90% of the CO₂ it produces. Google will buy the bulk of its electricity output.

The plant is sized at more than 400 megawatts (MW). It will include advanced equipment and a large carbon-capture unit. The deal was announced by Google and infrastructure partner I Squared Capital (through its affiliate Low Carbon Infrastructure).

Google said the project will feed power to its data centers in the region, help reduce emissions, and make clean “firm power” (power available around the clock) more affordable. This is important because many renewable sources like wind and solar have variable output.

Google stated:

“Today we’re excited to announce a first-of-its-kind corporate agreement to support a gas power plant with CCS. Broadwing Energy, located in Decatur, Illinois, will capture and permanently store approximately 90% of its CO2 emissions. We hope it will accelerate the path for CCS technology to become more accessible and affordable globally, helping to increase generating capacity while enabling emission reductions.”

How Big is the CCS Market?

The CCS market has grown rapidly. One estimate values it at $8.6 billion in 2024, with a projected annual rate of 16% through 2034. At that pace, the market could reach $51.5 billion by 2034.

CCS market size, by technology 2034

Another estimate places the market size in 2024 at $3.68 billion, with growth to $5.61 billion by 2030. The power generation sector is a major part of the market. One report says 37% of the market was from power generation in 2024.

For data centers and tech companies like Google, CCS offers reliable low-carbon power. Given that global data center emissions may reach 2.5 billion tons of CO₂ through 2030, major tech firms are under pressure to decarbonize.

Experts also project that global CCS capacity will quadruple, reaching around 430 million tonnes of CO₂ per year from today’s 50 million tonnes. Investments of about $80 billion are expected over the next five years. North America and Europe currently lead, holding roughly 80% of growth projects, while China and other regions also scale up.

DNV_CCS_forecast_2050_CCS_uptake_in_selected_regions
Source: DNV

CCS currently addresses only 6% of the emissions needed for net-zero by mid-century. Experts still see it as key for hard-to-decarbonize industries like cement, steel, and hydrogen production.

Breaking New Ground in Clean Firm Power

This is the first time a major tech company has agreed to buy electricity from a power plant using CCS at this commercial scale in the U.S.

The deal brings several important benefits:

  • Google secures “firm” power for its data centers, reducing risks from intermittent renewable supply.
  • CCS gives a path to cut emissions from fossil fuel plants rather than shutting them down entirely.
  • It creates a business model for future CCS deals, making the technology more accessible and scalable.

For Google, the deal advances its goal of running on clean energy and especially 24/7 carbon-free power by 2030. For the broader industry, it sends a signal that large corporations support CCS and are willing to back it financially.

Hurdles Ahead for Carbon Capture

Despite the promise, CCS still faces hurdles. The upfront cost is high, and many projects require government incentives or strong contracts to make economic sense.

Another challenge is scale. According to a 2024 study, CCS capacity by 2030 may reach only 0.07–0.37 gigatonnes (Gt) CO₂ per year, which is just a small part of what’s needed to meet climate goals.

CCS capacity additions 2030
Source: DNV Report

For Google’s project and others like it to succeed, they will need strong regulation, clear carbon pricing, and reliable storage sites. Also, transparency and long-term monitoring are critical to ensure the CO₂ stays underground.

The Illinois plant is a start. If it runs successfully, it could spawn many more projects in power generation and industry. Corporations, utilities, and governments may replicate the model.

The Big Picture: From Data Centers to Decarbonization

Tech companies are building ever-larger data centers to fuel artificial intelligence, cloud computing, and global connectivity. This drives huge electricity demand. Google’s CCS deal shows one way to manage that demand while cutting carbon.

CCS combined with clean power can help sectors that cannot easily switch to renewables. Power plants that run on natural gas or industries like cement and steel may use CCS to reduce emissions.

For Google, the new deal helps it reach its sustainability targets, supports its data-center operations, and sets an example for other firms. The chart below shows the company’s emission reduction progress. For the climate, it offers a template for building low-carbon power systems at scale.

Google carbon emissions 2024
Source: Google

Final Thoughts: A Pivotal Moment for Clean Power

Google’s agreement signals a shift: clean, firm power is becoming a business reality, not just a promise. By backing a CCS-enabled gas power plant, Google is aligning business needs with carbon reduction goals.

The global CCS market is expanding fast. Estimates show billions of dollars flowing into the technology. But scaling remains challenging — cost, policy, and geology all play a role.

If the Illinois plant succeeds, it may influence how corporations, utilities, and governments design power systems in the future. It could help unlock CCS as one of the tools in the broader energy transition toolbox.

The post Google Invests in First Carbon Capture to Power AI and Cut Emissions appeared first on Carbon Credits.

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How to improve Scope 3 data accuracy for CSRD

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For most businesses, the emissions that matter most sit outside their own walls. Scope 3 emissions, everything generated across your value chain, from the suppliers who make your inputs to the customers who use your products, typically make up the majority of a company’s total carbon footprint. Under the Corporate Sustainability Reporting Directive (CSRD), those value-chain emissions now have to be measured and disclosed with a rigour that spend-based estimates alone struggle to satisfy. This guide sets out how to improve Scope 3 data accuracy for CSRD: the calculation methods open to you, how to move from estimates to verified supplier data, and how to govern that data so it holds up to audit.

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How community stewardship makes carbon credits durable

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A carbon credit is a commitment that extends well into the future. The tonne of CO₂ compensated for today from a nature-based carbon project must remain out of the atmosphere for good, which means the forest behind the credit has to remain standing long after the transaction is complete. For any buyer, this raises a defining question: What ensures that the forest endures?

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Why Conventional Carbon Offsets Are Losing Boardroom Credibility

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What replaced the cheap REDD credit on the boardroom slide deck, and why procurement is leading the rewrite.

Three years ago, a corporate slide showing a portfolio of cheap REDD+ credits could carry a board meeting. The number was big, the price was low, and the press release wrote itself. Today, that same slide gets sent back with questions. The questions are uncomfortable, the answers are unclear, and your general counsel is suddenly in the room.

Conventional carbon offsets are not dead. The voluntary carbon market retired 202 million tonnes in 2025, and the Morgan Stanley Institute for Sustainable Investing survey published in January 2026 confirmed that interest from corporate buyers remains substantial. What changed is the credibility threshold. The integrity floor has risen, the disclosure scrutiny has tightened, and the buyer profile has shifted. This article tracks what changed, what sophisticated buyers now ask before signing, and what serious corporates are putting on the board slide instead.

What boards used to buy, and why it stopped working

The 2020 to 2022 model was simple: buy a large tranche of avoidance credits at low single-digit prices, retire them against the company footprint, announce the carbon-neutral claim, and move on. Most of those credits came from REDD+ projects, renewable energy installations in countries where the renewable energy was already economic, or methane projects with thin documentation.

Several things broke that model. Academic research published in 2023, including a widely cited Science paper, found that the majority of REDD+ credits issued under the most common methodologies did not represent additional reductions when tested against rigorous counterfactuals. The Voluntary Carbon Markets Integrity Initiative published its Claims Code of Practice, which sets requirements for what companies can credibly claim from credit use. The European Union finalised its Green Claims Directive, restricting how companies can describe products as climate-neutral. France’s Décret 2022-539 already restricts carbon neutrality advertising. California’s AB 1305 imposes disclosure requirements on any company making net-zero or carbon-neutral claims while doing business in the state.

The collective effect: the cheap credit no longer buys the announcement, and the announcement now carries litigation risk.

The integrity reset: ICVCM, VCMI, and what changed

The Integrity Council for the Voluntary Carbon Market published the Core Carbon Principles in 2023 and began assessing methodologies against them in 2024. The first methodologies received the CCP label later that year. The point of the label is to give corporate buyers a defensible quality screen they can cite in disclosure.

The Voluntary Carbon Markets Integrity Initiative complements this on the demand side. Its Claims Code of Practice defines what a buyer can say (Silver, Gold, or Platinum claims, with associated requirements) based on the quality of credits used and the underlying decarbonisation strategy. Together, CCP and VCMI build a quality stack: CCP on the supply, VCMI on the claim, with the science-based target sitting underneath both.

The reset is not a ban on offsets. It is a ratchet. Credits that meet the new bar continue to clear; credits that do not, do not. The Morgan Stanley survey found that 61% of current buyers like the CCP label concept but that supply of labelled credits remains limited. That supply constraint is now visible in pricing.

What sophisticated buyers ask before they sign

The questions on the procurement scorecard have changed. A 2022 buyer might have asked about price, vintage, and project type. A 2026 buyer asks five different questions before any of those.

  • What does the counterfactual look like, and who validated it.
  • What is the permanence regime, and what is the buffer pool exposure.
  • What is the leakage risk, and how is it mitigated.
  • What rating has the project received from the independent ratings agencies (Sylvera, BeZero, Calyx Global), and what was the rationale.
  • What is the documentation discipline that survives an audit four years from now when the procurement team that signed the contract has moved on.

If the vendor cannot answer those five questions on a first call, the conversation ends. Conversely, if the vendor can answer them with documented specificity, the conversation often expands beyond a single transaction toward a multi-year engagement.

Where this leaves your near-term commitments

You probably have near-term commitments that pre-date the integrity reset. Public targets to be carbon neutral by 2025 or 2030. Product-level claims that ran in last year’s marketing. Disclosed reduction trajectories that assumed continued access to cheap credits.

You have three workable paths. The first is to re-baseline your strategy, replacing the most exposed credits with higher-quality alternatives and adjusting the public language to match what you can defend. The second is to shift the underlying spend from offsetting outside your value chain to investing inside your value chain, where reductions count against Scope 3 directly and the audit trail is cleaner. The third is to keep the strategy and absorb the risk, which is increasingly the most expensive option once you price in litigation, restatement, and reputational exposure.

Most serious buyers are choosing the second path. It moves the carbon spend from a compliance cost to a procurement and resilience investment, and it removes the central failure point of the legacy model: the disconnect between where the emissions occurred and where the reductions sat. Nature-based supply chain investments, structured under the GHG Protocol Land Sector and Removals Standard and aligned to the SBTi FLAG Guidance, are the asset class that fits this brief. They generate inventory-grade reductions, they produce audit-grade documentation, and they survive the new claim restrictions because the carbon math sits inside the value chain that the disclosure already covers.

If you are reassessing a carbon strategy under the new integrity bar, or rebuilding a board narrative that has to survive a more skeptical audience, the carbon and sustainability experts at Carbon Credit Capital can help. The Dual-Value Model gives you a defensible alternative to legacy offset purchases, with the documentation and operational integration that survives the procurement scorecard and the audit. Schedule a consultation.

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