Food systems are responsible for around one-third of the world’s greenhouse gas emissions – and beef has the largest carbon footprint of any food.
Moving diets away from beef and other red meat has become increasingly seen as an important part of mitigating food-related emissions.
But such changes can have unintended consequences, especially for countries that rely heavily on beef production and exports.
In our new study, published in Ecological Economics, we examine the impacts of a gradual reduction in Brazil’s beef consumption on the country’s emissions and economy.
Using an economic model, we find that reducing the average person’s beef intake in line with health recommendations could make up as much as a third of the world’s potential mitigation from dietary changes (according to the UN) – with little impact on Brazil’s overall economy.
Mitigation potential
Research shows that shifts toward plant-based diets can contribute to both mitigating climate change and improving human health.
Meat and animal-derived food production emits more greenhouse gases and consumes more water and land resources than plant-based food production.
Animal-derived food production also results in calorific loss down the food chain. The amount of calories contained in an animal that humans consume is much lower than the sum of the calories of that animal’s food.
For example, of every 100 calories used for sustenance and growth in animals, humans receive between 17 and 30 calories from meat consumption. This loss during the process of raising, processing and consuming animals is due to various factors, including inefficiencies in digestive processes and the physical activity of the animals themselves.
According to the 2019 special report on climate change and land from the Intergovernmental Panel on Climate Change (IPCC), dietary shifts have the potential to mitigate up to 8bn tonnes of CO2-equivalents (GtCO2e) around the world each year by 2050.

In Brazil, approximately 60% of the country’s annual emissions stem from land-use change and agriculture. It is one of the largest beef producers in the world.
In addition, global demand for beef is directly linked to deforestation in the Amazon as forests are cleared to make space for rearing cattle. It is also of global concern, due to the importance of the Amazon as a carbon sink.
Reducing beef consumption
Reducing red meat consumption is crucial not only for mitigating greenhouse gas emissions, but also for improving public health.
Studies have shown that excessive meat consumption can lead to higher rates of cardiovascular diseases, type 2 diabetes and colorectal cancer. According to research from the World Cancer Research Fund and the American Institute for Cancer Research, the ideal limit for red meat – that is, beef, pork, lamb and goat – consumption is up to 300 grams per week per person.
Brazil – along with the US, Australia and Argentina – surpasses this recommended average per-capita meat consumption. Annual beef consumption in Brazil is more than 460 grams per week, according to data from the UN Food and Agriculture Organization and the Organisation for Economic Co-operation and Development.
Thus, in our study, we set out to reach the recommended per-capita average beef consumption by 2050 – a reduction in consumption of 40%.
We test two scenarios to reduce consumption.
First, we look at relative price changes. We consider a situation where taxes on beef are raised over time from the 2015 average rate of around 8% to approximately 40% in 2050. (Existing taxes on beef in Brazil vary, with specific rates set at the state level.) In a related scenario, we consider what would happen if the funds from such a tax were put towards subsidies for lower-carbon foods.
Second, we look at changing consumer preferences. This could require formal interventions, such as information campaigns and the consideration of culture, emotions and morality. However, it could also occur naturally. Our model does not consider the drivers of the change, but recognises that such a change would occur slowly.
Although there is some movement towards reduced meat consumption due to changing consumer preferences, it remains relatively limited and more concentrated in developed countries. Reasons for this shift in preferences may include higher levels of education and income.
However, in Brazil, meat is viewed as a culturally essential food. In addition, regional preferences differ – for example, there is typically a high beef consumption in the northern region of Brazil, where the Amazon is located.
Despite the international attention linking excessive beef consumption to climate change and Amazon deforestation in Brazil, it has had minimal impact on Brazilian dietary preferences.
Modelling impacts
Our study analyses the impacts of a reduction in beef consumption on Brazil’s domestic market.
We focus on impacts on the country’s economy as a whole, effects on individual sectors such as agriculture and industry, regional impacts and deforestation reduction in the Amazonia and Matopiba regions. Matopiba is a region in the Cerrado, a savannah biome where agriculture has advanced in the last three decades.
The map below shows how Brazil is divided between the Amazon (green), the Matopiba region (orange) and the rest of the country (blue).
MAP

We conduct a set of simulations using an economic model for the two regions. In our model, different groups – such as consumers and firms, including investors, agricultural firms, industries and food service – are assumed to make the best decisions based on what they prefer and what they can afford. For firms, the “best decisions” are the ones that minimise their costs, while consumers seek to maximise their “utility”, or satisfaction.
This model represents how the economy works by looking at how people and businesses behave, how they interact in markets, and when the market will reach equilibrium – that is, when supply and demand are balanced.
We use the model to analyse the effects of policies and shocks on different sectors, regions and groups. We present our results as deviations from a baseline trajectory that assumes constant per-capita beef consumption until 2050, with overall consumption growing at the same rate as the Brazilian population.
It is essential to note that the deforestation reduction captured in the model is related to agricultural activity, not to deforestation associated with illegal logging or land grabbing. However, beef and other agriculture drives around 90% of deforestation in Brazil currently, so this is unlikely to significantly change our results.
The latter has various motivations and can be more effectively inhibited through increased environmental monitoring, land demarcation and other mechanisms developed and applied over the last two decades.
Deforestation impacts
We find that a 40% reduction in beef consumption from 2022 to 2050 would help prevent deforestation of approximately 65,000 square kilometres – larger than the area of Sri Lanka.
It also has the potential to mitigate up to 2.8GtCO2e per year, which is one-third of the total mitigation potential from changing diets presented in the IPCC’s special report on land.
The charts below show the amount of avoided deforestation for the Amazon and Matopiba regions relative to the baseline scenario.
Grey and light green indicate lower amounts of avoided deforestation and dark green indicates the highest amounts. The top, middle and bottom maps show reduced beef consumption through changing consumer preferences, a beef tax and a beef tax with subsidies for other foods, respectively.

In addition to deforestation, we considered the impacts that these shifts would have on Brazil’s economy.
Our findings suggest that dietary shifts due to changes in preferences would have virtually no impact on Brazilian GDP in 2050, reducing it by 0.03% – largely due to a slight decrease in investment.
Adjusting diets through an increase in beef taxes would lead to overall cost increases, resulting in decreases in exports and GDP. We find that GDP would decline by 0.64% in this scenario, with exports decreasing by 1.5%.
However, in the scenario where the beef tax revenue is applied to other foods as subsidies, the national GDP declines by only 0.18%, despite similar decreases in exports.
In all scenarios, we find that the economic impacts would differ from one area of the country to the next. In particular, they would affect regions most dependent on the cattle and beef sector, which are also the most directly affected by the proposed taxation policies. In the beef tax scenario without subsidies, two northern states experience declines in GDP of 3% or higher.
Although Brazilians reducing their beef consumption would bring environmental and health benefits to the country, emissions mitigation cannot be solely Brazil’s responsibility. We observe that the reduction in beef consumption through preference changes leads to a negative effect on the domestic price of beef.
This decrease in domestic prices would, in turn, favour Brazilian beef exports, resulting in less mitigation and a smaller reduction in deforestation. Therefore, it is crucial for this change in habit to be followed by other economies worldwide – notably, those that heavily import Brazilian beef, including China, the US and EU.
The post Guest post: How shifting diets away from beef could cut Brazil’s emissions appeared first on Carbon Brief.
Guest post: How shifting diets away from beef could cut Brazil’s emissions
Climate Change
Iran Energy Shock Tests Limits of Trump’s Vision of US Energy Dominance
Consumers remain vulnerable to price spikes despite record domestic oil and gas production. But experts doubt the crisis will boost clean energy, absent strong policy.
In President Donald Trump’s telling, the United States has fuel enough to hover above the chaos that his attack on Iran has triggered in global energy markets.
Iran Energy Shock Tests Limits of Trump’s Vision of US Energy Dominance
Climate Change
Unpacking Trump’s Use of Emergency Powers to Prop Up Coal
A World War II-era policy is stopping old coal plants from closing, despite high costs and the wishes of their owners.
At one time, the U.S. electricity grid ran mostly on coal.
Climate Change
Italy pushes coal exit back after gas prices rise
Italy has delayed the permanent closure of its four coal-fired power plants to 2038, after the war in the Middle East caused the cost of producing electricity from gas to spike.
The government inserted the measure into a broader bill aimed at addressing the energy crisis. Parliament approved the legislation on Wednesday after the government tied it to a confidence vote, meaning that losing the vote would see the right-wing coalition government collapse.
The decision marks a climbdown from a pledge first made under centre-left Prime Minister Paolo Gentiloni in 2017 to phase out coal by 2025 on the mainland and by 2028 on the island of Sardinia.
The Mediterranean island’s 1.5 million people remain heavily dependent on coal for electricity due to limited grid connections with the European mainland and a slow rollout of renewable energy.
Riccardo Molinari, a member of Parliament for the governing coalition Lega party, which championed the amendment, said the plants could be kept open as a “strategic reserve”, which can be turned on if needed.
“Unnecessary” decision
But analysts say the practical impact of the move is likely to be limited. Luca Bergamaschi, executive director of Italian climate think tank ECCO, described the extension as “largely symbolic”.
“Keeping them open will not materially affect electricity prices, which are driven by gas – for most hours of the day – and EU market rules,” he told Climate Home News. “The decision sends a negative signal but we don’t expect any meaningful impact on prices or emissions, which shows how unnecessary this is”.
Coal has already been largely phased out of Italy’s power mix. Generation from coal has fallen over 90% since 2012 and accounted for less than 2% of electricity production last year, almost entirely in Sardinia.
In 2024, Italy got about half of its electricity from gas and half from clean sources like hydropower, solar and wind.
Coal plants on stand-by
Italy has four coal-fired power plants left but only two, both in Sardinia, are still producing electricity.
The other two are run by the country’s largest utility Enel, in Brindisi and Civitavecchia. They were shut down at the end of last year after they became uneconomic.
The company had planned to begin decommissioning them, but the government intervened at the last minute, requiring them to remain on standby in case of an energy crisis.
Gilberto Pichetto Fratin, Italy’s Minister of Environment and Energy Security, said at the end of March that these two power plants could be switched back on “right away, with a government decree”.
“If the price of gas exceeds 70 euros per megawatt hour, producing with coal would be convenient,” he told Italian newspaper Il Corriere della Sera.
European gas prices spiked to just below that level in mid-March as the Iran war escalated, but have since come down to around 50 euros per megawatt hour.
Coal surge in Asia
Italy’s move comes amid a broader, though limited, shift back towards coal in some parts of the world as countries respond to restricted gas supply. Germany slightly increased coal-fired generation in March and has considered reactivating idle plants as a precaution.
Outside Europe, the trend has been more pronounced. Several Asian countries heavily exposed to disruptions in Gulf gas supplies have increased coal use.
Nepal’s EV revolution pays off as oil crisis causes pain at the pumps
Japan has allowed its coal power plants to operate at a higher rate to reduce the need for liquified natural gas (LNG). Bangladesh, Thailand and the Philippines have also increased electricity generation from coal since the start of the conflict in the Middle East.
But analysis from Zero Carbon Analytics suggested that producing electricity from solar is cheaper than coal in most south-east Asian countries.
“Energy security in Southeast Asia will not come from switching between fossil fuels,” Amy Kong added. “It will come from reducing dependence on them altogether.”
The post Italy pushes coal exit back after gas prices rise appeared first on Climate Home News.
-
Climate Change8 months ago
Guest post: Why China is still building new coal – and when it might stop
-
Greenhouse Gases8 months ago
Guest post: Why China is still building new coal – and when it might stop
-
Greenhouse Gases2 years ago嘉宾来稿:满足中国增长的用电需求 光伏加储能“比新建煤电更实惠”
-
Climate Change2 years ago
Bill Discounting Climate Change in Florida’s Energy Policy Awaits DeSantis’ Approval
-
Climate Change2 years ago嘉宾来稿:满足中国增长的用电需求 光伏加储能“比新建煤电更实惠”
-
Climate Change Videos2 years ago
The toxic gas flares fuelling Nigeria’s climate change – BBC News
-
Renewable Energy6 months agoSending Progressive Philanthropist George Soros to Prison?
-
Carbon Footprint2 years agoUS SEC’s Climate Disclosure Rules Spur Renewed Interest in Carbon Credits





