As Donald Trump prepares for this year’s US presidential election, he continues to summarise his energy policies with one simple slogan: “Drill, baby, drill.”
The Republican candidate has laid claim to the phrase, arguing that more drilling will allow him to cut inflation and flood the country with the “liquid gold” that is oil.
However, it was Michael Steele, the US politician who served as the first African-American lieutenant governor of Maryland and chair of the Republican National Committee, who came up with the slogan back in 2008.
Speaking to Carbon Brief, Steele stresses that Trump had “nothing to do” with “drill, baby, drill” – a phrase he coined to promote US independence from Middle Eastern oil.
Expressing regret that it has been taken up by the Republican challenger for the White House, Steele says that, with the rise of electric cars, today the slogan could change to “plug, baby, plug”.
Here, Carbon Brief explores the history of “drill, baby, drill”, from the Black Panther-associated slogan “burn, baby, burn” through to its status as a rallying cry for pro-fossil fuel US conservatives.
‘Drill, baby, drill’
In a recent interview with Fox News, Trump explained his plans for US fossil-fuel production if he wins November’s election, saying:
“We are going to – I used this expression, now everyone else is using it so I hate to use it, but – drill, baby, drill.”
It is a phrase that he has repeated at rallies across the nation in recent months, sticking with his preference for three-word campaign slogans.
Yet, despite Trump’s assertion, it was Steele who invented the phrase. While addressing the Republican National Convention in 2008, he told the crowd:
“Let’s reduce our dependency on foreign sources of oil, and promote oil-and-gas production at home. Let me make it very clear: Drill, baby, drill – and drill now.”
Steele tells Carbon Brief that the slogan came to him late at night, after a fit of “writer’s block”.
“Donald Trump…his BS aside, had nothing to do with ‘drill, baby drill’,” says Steele, who today is a staunch critic of the Republican presidential candidate.
Steele was met with rapturous applause at the 2008 convention. Chants of “drill, baby, drill” from the crowd even interrupted a speech by former New York mayor Rudy Giuliani.
This was during a period of soaring fuel prices in the US, linked to conflict in the Middle East. The government was under significant pressure to expand offshore drilling.
Later that year, the “drill, baby, drill” slogan was taken up by supporters throughout the campaign of Republican John McCain, in his unsuccessful presidential bid against Barack Obama.
It became particularly associated with Sarah Palin, the climate-sceptic Republican vice-presidential pick, who said in a debate with her Democratic challenger Joe Biden:
“The chant is ‘drill, baby, drill’. And that’s what we hear all across this country in our rallies because people are so hungry for those domestic sources of energy.”
In the years that followed, the phrase was repeated endlessly by Republican politicians, as well as in comment articles and political analysis. (It did, however, see a dip in popularity following the Deepwater Horizon oil spill in 2010, with Senate Republicans stating that they had never endorsed such a phrase.)
Since then, the slogan has spread and been applied to countries from Scotland to Guyana. In recent years, it has even been used to lobby for the expansion of gas in Africa.
‘Burn, baby, burn’
Despite its runaway success, there was some initial bemusement from commentators at a slogan that appeared to have been derived from “burn, baby, burn”.
That phrase, which has since made its way into everything from disco songs to hot sauce, was originally associated with Black nationalist group the Black Panthers and particularly the 1965 Watts riots in Los Angeles.
It was chanted as buildings were set on fire, amid civil unrest sparked by police violence against an African-American man.
Writing shortly after the Republican National Convention in 2008, journalist Derrick Z Jackson alluded to this when he wrote in the Boston Globe:
“This 93% White gathering blithely stole from the race riots of the ’60s to lustily chant ‘drill, baby, drill’.”
‘Plug, baby, plug’
For his part, Steele tells Carbon Brief that his intention was to use a colloquial expression to “connect it to something that was very real” – namely, cutting US reliance on Middle Eastern oil. He explains his thinking at the time:
“We should look at this from a very basic point of view, let’s not overthink it. We have the capacity, we have the means. Drill, baby, drill.”
However, he expresses frustration at its adoption by Trump:
“Unfortunately, a lot of people use it…in a way that they don’t fully appreciate what the point was, and the point was the self-sufficiency of the American spirit.”
Today, the US is no longer reliant on oil from the Middle East and is, in fact, the world’s largest oil producer.
A key focus of current US energy policy is achieving independence from Chinese electric-vehicle manufacturing through measures in Biden’s Inflation Reduction Act (IRA). However, Trump has pledged to scrap the IRA along with other environmental measures.
Steele, who has expressed climate-sceptic views himself in the past, says that his point in 2008 was not to override environmental commitments. He says:
“It’s not just ‘drill with abandon’, it’s also the idea of drilling responsibly and understanding the impacts that we do have environmentally.”
With the growth of electric cars and other technologies in the US, he adds:
“‘Drill, baby, drill’ may at some point in the future change to…‘plug, baby, plug’. Plugging your electric car into the port…It is the idea of self-sufficiency, independence, freedom, which again is an orientation that very much is in line – well, was in line – with the old Republican party. That seems to have given way to something very different today.”
Nevertheless, Steele accepts that while he will “always be there to remind [Trump]” of where the slogan came from, it is now out of his hands:
“My only regret is that I didn’t copyright it and put it on a T-shirt.”
A shorter version of this article was first published in DeBriefed, Carbon Brief’s weekly climate newsletter, on 15 March. Subscribe for free.
The post ‘Drill, baby, drill’: The surprising history of Donald Trump’s fossil-fuel slogan appeared first on Carbon Brief.
‘Drill, baby, drill’: The surprising history of Donald Trump’s fossil-fuel slogan
A US biofuels producer that exports “green” aviation fuel to Britain and the European Union has purchased beef tallow from a Brazilian supply chain tied to illegal deforestation in the Amazon, shipping data and a court document show.
Diamond Green Diesel (DGD), a major provider of sustainable aviation fuel (SAF) and renewable diesel, has sourced hundreds of thousands of tonnes of beef tallow from Brazil, alongside waste fats from other sources, over the last three years, as global demand for biofuel feedstocks soars.
Reporting by Unearthed and nonprofit investigative outlet Repórter Brasil reveals DGD’s connection to a rendering plant that has sourced supplies from a meatpacker fined for buying cattle from an illegally deforested Amazon reserve. A previous investigation by Reuters and Repórter Brasil found DGD had bought animal fat from two other rendering factories linked to supplies of cattle from illegal ranches.
The newly identified factory, Pacífico Indústria e Comércio de Óleos e Proteínas Ltda, which is based in Cacoal, a small city in the far-western Amazon state of Rondônia, has been supplied by Rondônia meatpacker DistriBoi, a 2022 court document shows.
DistriBoi was fined two years ago for illegally purchasing cattle from the state’s Jaci-Paraná conservation reserve, which has been ravaged by illegal ranching.
There is no suggestion that the companies involved were aware of deforestation at farm level. But the findings suggest a traceability gap in the supply chain of feedstocks for sustainable fuels, where cattle by-products are subject to less oversight than the primary commodities of the cattle industry, such as meat and leather.
Pristine rainforest blanketed the Jaci-Paraná reserve when it was created 30 years ago to protect traditional forest activities such as rubber tapping and nut harvesting.
Today, illegal ranching has devoured nearly 80% of its forest cover and it has become a notorious example of the devastation wrought by land grabbers in the world’s largest rainforest.
“The damage to biodiversity has been devastating,” said local Indigenous activist Neidinha Suruí, who featured in the 2025 Emmy Award-winning documentary “O Território”.
“It is sad to see what has been lost,” she said.
Greener air travel?
The “renewable diesel” and sustainable aviation fuel (SAF) that are being exported by DGD – a joint venture between US oil refiner Valero Energy Corp and Texas-based Darling Ingredients – are classed as “green” because they are made from feedstocks classified as waste, including tallow, which consists of fat separated from cattle carcasses.
Many governments and airlines are pinning their hopes for greener flying on SAF made with organic waste materials, including Britain which introduced a compulsory blending requirement last year.
Top green jet fuel producer linked to suspect waste-oil supply chain
Air travel accounts for about 2.5% of global carbon emissions and in contrast to other transport sectors that can be electrified, shrinking aviation’s carbon footprint is much more difficult.
Waste products such as beef tallow and used cooking oil (UCO) are considered the greenest of viable SAF feedstocks on the grounds that they do not create competition with foodstuffs such as soy oil or palm oil, nor increase deforestation pressure.
But there is concern that the global rush to ramp up SAF use could indirectly exacerbate deforestation pressure by increasing demand for feedstocks such as tallow and UCO.
That could increase the profit margins of cattle ranches – including illegal ones – and have other unintended consequences, such as encouraging fraud in supply chains, as Climate Home News has reported.
An investigation published in March by Climate Home News and Swedish broadcaster SVT found that Finnish biofuels giant Neste is sourcing key ingredients for its SAF from an opaque supply chain that enables fresh palm oil to be passed off as used, waste oil.
Because tallow is classified as waste by regulators in markets including the UK and EU, the green fuel industry’s most widely used certification scheme – International Sustainability and Carbon Certification (ISCC) – does not assess whether forests were cleared to rear the cattle that produced it in the first place.
-
Amazon fires threaten initiatives to raise cash for rainforest protection
Brazil’s Tropical Forests Forever Facility (TFFF) and other innovative finance tools will be showcased at COP30, but surging wildfires in the Amazon pose a threat to their success, climate experts warn -
Deep in the Amazon, forest protection cash must vie with glitter of illegal gold
The TFFF fund launched at COP30 aims to pay communities to protect the rainforest, but will it be enough? On French Guiana’s border with Brazil, the profits to be had from mining are far higher -
Funding gap threatens next round of IPCC climate science reports, chair warns
The latest IPCC session in Bangkok was clouded by persistent differences over when its flagship reports should be published and concern over cost-cutting proposals
This allows tallow from cattle to qualify as a sustainable feedstock for green fuels, even if they were raised on illegally deforested land.
“There is clearly an oversight within the rules if the products, in this case animal tallow, are originally coming from deforested land,” said Cian Delaney, a campaign coordinator at the clean transport and energy advocacy group Transport & Environment.
That means government SAF mandates aimed at stemming air travel emissions could help boost the earnings of cattle ranchers linked to illegal deforestation in Brazil, where ranching and other forms of agriculture have been the main driver of forest loss.
Land grabbers clear way for ranchers
Once covered by an unbroken rainforest canopy, Rondônia’s Jaci-Paraná reserve has been decimated by illegal deforestation driven by cattle ranching – a major cause of tree loss in the Amazon.
Land-grabbers have seized – often violently – and cleared more than three-quarters of its forest for pasture, as ranching has steadily advanced into the southern Amazon.
Suruí, the local Indigenous activist, said companies that buy products derived from illegal activities perpetuate environmental crimes in the rainforest.
“If there were no meat processors buying illegally sourced cattle, there would be no land grabbing and no deforestation,” Suruí told Repórter Brasil, which partnered on the new investigation with Unearthed, and a team of journalists supported by JournalismFund Europe.
Lawsuits and linked supply chains
Brazilian President Luiz Inácio Lula da Silva has pledged to end all deforestation in the country by 2030, in part by strengthening environmental enforcement in the world’s biggest rainforest.
In Rondônia, authorities have launched more than 50 lawsuits related to land-grabbing and deforestation in the Jaci-Paraná reserve alone. Local slaughterhouse DistriBoi is named in 31 of the lawsuits, including the 2024 case in which it was fined.
According to the 2022 court document, which concerned an unrelated labour dispute, lawyers for Pacífico refer to DistriBoi as the rendering plant’s “largest supplier of raw materials”.
US-based DGD received almost 15,000 tonnes of tallow from Pacífico from 2023 to 2025 at its Texas refinery, as well as used cooking oil from various countries and sources, according to trade database Panjiva.
Darling Ingredients is also a parent company of Pacífico since its 2022 acquisition of Brazilian rendering company FASA Group.
A spokesperson for Darling Ingredients denied that Pacífico had sourced beef residues from DistriBoi’s Ji-Paraná slaughterhouse – one of two that the meatpacker operates in Rondônia.
“The rendering plant Pacífico does not source any materials from the slaughterhouse Distriboi in Ji-Paraná,” the spokesperson said in an emailed response, without providing evidence or commenting directly on the content of the 2022 court document.
Darling did not respond to a follow-up question about Distriboi’s other slaughterhouse in the region, which, according to cattle transfer documents, has also bought from a farm that has illegally cleared forest within the extractive reserve.
“Our relationships are typically with the slaughterhouse, several levels removed from cattle ranchers. Regardless, we are committed to ensuring our raw materials are deforestation free. We expect our raw material suppliers to abide by our supplier code of conduct. In addition, we are in the process of requiring all [the] raw materials to attest that their material is deforestation free,” the spokesperson said in a statement.
DistriBoi said in an apparent reference to the pending Jaci-Paraná lawsuits that “the matters mentioned … are already under review, including by higher courts”. It has previously denied wrongdoing. The company’s statement did not address a question about its commercial ties to Pacífico.
Valero Energy, the major refiner that co-owns DGD with Darling Ingredients, did not respond to requests for comment, nor did DGD itself.
From slaughterhouse to SAF
In an effort to rein in carbon emissions from air travel, regulators in Britain and the EU have mandated progressively increasing SAF blending quotas in the years ahead, creating a new market for feedstocks including beef tallow.
Brazil’s exports of tallow to the US have risen sharply in recent years, up from less than 10,000 tonnes in 2021 to almost 400,000 tonnes last year, according to Panjiva, reflecting growing demand for biofuels like SAF.
In the UK, Europe’s biggest aviation market by seat capacity, jet fuel was required to contain 2% SAF by the end of 2025, rising to 10% by 2030 and 22% by 2040.
DGD shipped 134,000 tonnes of SAF worth nearly $90 million from Texas to the UK in 2025, according to trade data from Panjiva. The company also exported smaller amounts of renewable diesel to Britain.
The EU received biofuels, including small quantities of SAF, worth over $1.1 billion from DGD’s Texas refinery last year, figures show.
Is the world’s big idea for greener air travel a flight of fancy?
Unearthed’s investigation could not identify which airlines or airports buy DGD’s SAF once it arrives in Britain.
Valero, DGD’s other parent company, is positioning itself as a key player in the transition to lower-carbon fuels in the UK, where it markets its renewable diesel under the Texaco brand.
It has been an active participant in SAF policy discussions and has criticised the government’s planned cap on waste fat sources in SAF, calling them “the world’s most cost-effective production route for SAF” in a submission to parliament.
Helping to cut emissions?
Even tighter oversight over SAF feedstocks is crucial to ensure that blending mandates such as Britain’s are effectively lowering emissions, said Anna Krajinska, a director at Transport & Environment UK.
Forests store vast amounts of carbon; when they are cut down or burned this carbon is released into the atmosphere.
“If there’s tallow coming from land that’s been deforested, then those emissions might be so high that you might not be getting to the greenhouse gas reduction threshold,” Krajinska said.
But as the world’s appetite for flying keeps on growing, some experts say SAF is the only viable means to reduce aviation emissions at present.
Referring to the deforestation links identified in Unearthed’s investigation, Wouter Dewulf, an aviation economist at Belgium’s University of Antwerp, said it “would be important to assess how large this infraction is”.
“I’m quite sure you have aberrations,” Dewulf added. “But biofuels are the best alternative for the moment.”
T&E’s Delaney said there needs to be less opacity and better oversight from regulatory authorities. “Right now, there are just too many blindspots,” he added.
The post UK imports of “green” jet fuel linked to Amazon deforestation appeared first on Climate Home News.
UK imports of “green” jet fuel linked to Amazon deforestation
A company has proposed to build a crude oil pipeline crossing the Canadian border near where the long-contested project would have entered the United States.
No project better embodies the nation’s wild swings in climate and energy policy than the Keystone XL pipeline.
Climate Change
Meeting Climate Targets Requires Humanity to Reorient Its Relationship With Nature, New Study Says
A team including scientists, Indigenous people and conservationists point to the ecosystem connecting Yellowstone and the Yukon as an example of a region where humans and nature are flourishing together.
Governments cannot reach their climate goals without rethinking humanity’s relationship to the Earth.
Meeting Climate Targets Requires Humanity to Reorient Its Relationship With Nature, New Study Says
-
Climate Change8 months ago
Guest post: Why China is still building new coal – and when it might stop
-
Greenhouse Gases8 months ago
Guest post: Why China is still building new coal – and when it might stop
-
Greenhouse Gases2 years ago嘉宾来稿：满足中国增长的用电需求 光伏加储能“比新建煤电更实惠”
-
Climate Change2 years ago
Bill Discounting Climate Change in Florida’s Energy Policy Awaits DeSantis’ Approval
-
Climate Change2 years ago嘉宾来稿：满足中国增长的用电需求 光伏加储能“比新建煤电更实惠”
-
Climate Change Videos2 years ago
The toxic gas flares fuelling Nigeria’s climate change – BBC News
-
Renewable Energy6 months agoSending Progressive Philanthropist George Soros to Prison?
-
Carbon Footprint2 years agoUS SEC’s Climate Disclosure Rules Spur Renewed Interest in Carbon Credits