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It’s interesting to watch the ultra-right-wing Heritage Foundation, through its media arm The Daily Signal, use PR to forward its messages.  They start off with the same framework that we all use:

Find a piece of breaking news that has some conceivable relation to the story you’d like to deliver to your audience, and then write something that connects the two.  The challenge: make sure the relationship between the news and your message isn’t so far-fetched that you look like a fool, which is precisely what has happened in the case below.

Here’s the connection that the Daily Signal makes in this piece:

News: Cargo ship crashes into bridge in Baltimore

Message: If U.S. maritime regulators weren’t distracted by the radical left’s concern for climate change mitigation, this wouldn’t have happened.

Now, does this sound like utter crap to you?  Probably, but that’s because you’re not a regular consumer of this garbage, and you don’t have an appetite for “information” that is written only because it supports your political points of view.

Poorly Written PR Makes Author Look Like Jackass

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Renewable Energy

Republicans Manipulate American’s Ignorance — and it Doesn’t Take Too Much Skill

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A reader asks: Can I get the scare tactic for next cycle? I want to get a head start on the memes.
Ha! Exactly.
Republicans are counting on the idea that the average American is so ignorant that he can’t distinguish between the governments of modern-day North Korea and Norway.
This is how far we’ve fallen, and in just a few years.
What’s next?

Republicans Manipulate American’s Ignorance — and it Doesn’t Take Too Much Skill

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Renewable Energy

How Oil Execs Sleep at Night

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I’m sure some of these excuses are extremely common in the minds of those making huge profits by destroying our planet.

How Oil Execs Sleep at Night

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Renewable Energy

Wind Turbines in the Sky

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As shown at left, it’s possible to use helium ballons to lift a wind turbine high into the troposphere, where wind currents are stronger and more stable than they are near the Earth’s surface.  Experiments with such devices have been being conducted since long before 2GreenEnergy came on the scene in 2009.

There are intrinsic limitations to this approach, however.  Long tethers can run afoul of aviation, and they face extreme stress and operational complexity. Translation: huge costs, which is why we don’t see these in commercial use.

Did China test one of these?  Probably.  About 20 years ago.

Wind Turbines in the Sky

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