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US brand Toad&Co has a socially and environmentally responsible approach to clothing, creating pieces inspired by the outdoors and with a lower impact on the environment. Not to mention an enduring commitment to helping everyone get outdoors through its work with non-profits. Read on to discover the brand’s environment-first ethos.
Focusing on what matters most
“We make feel-good clothes for positive impact—fostering community around doing good, enjoying life’s simple pleasures, and embracing the unexpected,” says Sarah Palladino, director of people and impact at Toad&Co as she introduces the Californian brand. This “simple pleasures” concept applies to Toad&Co’s approach to design, too, and prioritises quality and responsibility over trend-led items. This, in turn, means the brand focuses its energy on clothes that are comfy and practical enough for everything from work to outdoor exploring, and on maintaining its ongoing commitments to using lower-impact materials, partnering with cleaner factories, and looking for new ways to do more with less.
Since day one, it’s been about more than just clothes. From choosing sustainable practices in every corner of our business to supporting programs that protect the planet and make the outdoors more accessible to everyone—knowing we stand for more is what keeps us going
Gordon Seabury – CEO at Toad&Co
Lower-impact materials and producer responsibility
Opting for lower impact materials is one of the core ways brands can address their impact on the planet: “Sustainable materials make a world of difference,” Toad&Co says. “We use organic cotton, recycled fibres, and other high-quality materials known for low-impact growing and cleaner manufacturing.”
The brand’s selection of more sustainable materials includes organic cotton, hemp, TENCEL Lyocell, and recycled fabrics like wool, cotton, and polyester. It also looks to third party clothing certifications like bluesign®, OEKO-TEX® STANDARD 100, and Global Organic Textile Standard, and it publishes its list of restricted substances for all to see.
Toad&Co also operates a resale platform, called ToadAgain, online and at its IRL store in Maine, US, to keep its clothes in the loop.
Supporting non-profits and access to the outdoors
Toad&Co donates 1% of its profits to organisations working to empower others and, in particular, enable better access to the outdoors for all.
In 1996, Toad&Co partnered with Search, Inc. to co-found the Planet Access Company, a full-functioning warehouse that trained and employed up to 70 adults with disabilities annually.
Determined not to stop at the front door, the brand also co-founded Search for Adventure in 2004, a unique travel program to facilitate vacations for adults with disabilities. Over 20 years later, the social venture partnership has evolved—and includes a flagship store in Chicago, a program called Visibility Arts that nurtures creativity through sharing Search, Inc. artist’s work, neurodiversity and disability awareness training, and an expanded Search for Adventure program. In 2024, the brand supported 147 nights of camping for adults with disabilities through the program.
We give back to—and partner with—organisations that align with our three pillars of giving: conservation for human enjoyment, equity and accessibility, and do the right thing
Sarah Palladino – director of people and impact at Toad&Co
One of Toad&Co’s key partnerships is with Brave Trails, which is dedicated to LGBTQ+ youth leadership, to support it in putting on accredited camps, mentorship programs, and meet-ups for LGBTQ+ youth.
Shop favourites from Toad&Co’s new collection
Read on to discover some of the standout items that balance style with practicality from Toad&Co’s lineup.

Woven with a beautiful alpine jacquard pattern, this hoodie is made from non-mulesed Merino wool and features pockets at the sides. It’s ideal as a mid-layer under a longer coat when you’re out exploring, or as a cosy item for grabbing a post-walk hot chocolate.

This Alpineglo sweater is a blend of 50% organic cotton and 50% non-mulesed Merino wool, so it’s going to help regulate your temperature in most climates. On top of that, the neutral tone and straight fit make it really versatile—you’ll be reaching for it on the regular.

Toad&Co calls these cropped trousers “sweatpant comfortable, going-out presentable”, which makes sense, given they’re made with organic cotton and Tencel Lyocell for softness and have a comfortable wide waistband, not to mention a pretty floral pattern.

This Nomader jacket is reversible, packable, and water-resistant. In other words, it’s the ideal item to take with you for outdoor adventures. It’s made from recycled nylon and lightly quilted for warmth.

Toad&Co picked the crepe-like organic cotton for this jacket so that you could fold it away in a bag and have it still look presentable when you pull it out. It’s also packed with recycled polyester padding for extra warmth.
Balsam Cutoff TrousersThese Balsam Trousers are made with a tiny bit of stretch and a special waistband for comfort, so they’ll flex with you and feel good all the time. The neutral brown colour also goes with so many options.These Balsam Trousers are made with a tiny bit of stretch and a special waistband for comfort, so they’ll flex with you and feel good all the time. The neutral brown colour also goes with so many options.

Going from a walk to dinner? From the office to drinks? This Kennicott shirt jacket fits the bill for all of the above. The smart twill fabric incorporates recycled Italian wool.

This is Toad&Co’s Re-Form Herringbone: a blend of recycled cotton and polyester that offers a soft drape and an attractive herringbone weave that looks smarter than the average checked shirt.

Like the women’s equivalent, these Balsam trousers have a touch of stretch and a comfortable ‘FlexForm’ waistband that mean they’re going to feel comfortable from the get-go—and you won’t need to worry about a belt, either.
Discover more of Toad&Co’s clothes.
The post How Toad&Co’s Clothes Help Everyone Enjoy the Outdoors appeared first on Good On You.
Green Living
5 Best Ethical Fair Trade Rugs to Elevate Your Space
Just like fashion has been overrun by fast fashion, home goods and furniture have similarly seen a rapid decline in quality. Rugs are no exception.
And similar to fashion, these cheap goods come at a high cost — namely, to the planet and to people. In fact carpet and rug production is rampant with exploitation.
On the other hand, fair trade rugs present the best of what a rug can bring to your home: artistry, craftsmanship, and heritage.
The brands featured in this guide are partnering with (and fairly paying!) skilled artisans who are using generations-old — and sometimes even centuries-old — techniques. These artisans are sustaining long lines of crafts, preserving their cultural diversity, and celebrating the richness of their time-honored crafts.
There’s simply no replacement for a timeless, quality artisan-made rug — they’re like pieces of art you can lay out on your floor or hang on your walls.
So, enjoy browsing through this guide to sustainable rug brands listed out below and best of luck on your search for the right fair trade rug!
Where to Find Ethical and Fair Trade Rugs
Note that this guide includes affiliates and partners. As always, brands must meet high standards for ethics and sustainability to be featured and all opinions are my own.
1. Obakki
Best for: warm-hued handwoven wool rugs
Categories: Area Rugs, Runners, Accent Rugs
Obakki partners with artisan weavers primarily in Oaxaca, Mexico — including individual makers like José — who hand-dyes and weaves rugs on a traditional pedal loom using locally sourced sheep’s wool and natural dyes derived from native plants. The brand also works with Rrres Design Studio, a Latin American studio dedicated to preserving traditional Oaxacan weaving techniques, and sources handwoven textiles from artisan communities beyond Mexico as well, including Morocco.
Each rug is made from 100% wool with no synthetic dyes or backing. Most pieces are made-to-order with a 4-8 week production window, shipped directly from the artisan partners.
Price Range: $460 – $4,159
Conscious Qualities: Natural Fibers, Natural Dyes, Craft Preservation
2. Kiliim
Best for: modern wool kilim rugs
Categories: Area Rugs, Accent Rugs
If you’re well-versed in rug terminology, you may recognize that this brand’s name looks similar to the word kilim.
Kiliim’s rug are made using authentic kilim rug craftsmanship by artisans in Egypt coming from generations of kilim artisans. To ensure ethical production and to support the preservation of this heritage craft, Kiliim pays living wages to all artisans.
Price Range: $95 – $4,812
Conscious Qualities: Ethical Production, Heritage Craft Preservation, Natural Fibers
3. Urban Natural
Best for: browsing fair trade rugs in lots of styles and sizes
Categories: Outdoor, Area Rugs, and Accent Rugs
This natural home and lifestyle retailer has a beautifully curated selection of sustainably-made rugs crafted with materials like jute, sisal, wool, and cotton.
Several brands on Urban Natural are also ethically hand-loomed or hand-knotted, such as Loloi — a GoodWeave partner — and Jaipur Living — a brand that partners with thousands of local artisans to sustain heritage crafts.
Price Range: $259 – $9,755
Conscious Qualities: Eco-Conscious Materials
4. LOOMY
Best for: pet-friendly and performance rugs
Categories: Area Rugs, Accent Rugs, Runners, Outdoor Rugs
Founded by a weaver, LOOMY is dedicated to crafting beautiful artisan-made rugs that will last for decades to come.
LOOMY partners with highly-skilled artisan weavers who craft quality rugs made from eco-minded materials like banana silk, jute, and recycled cotton, plus performance options made from 100% recycled polyester built to withstand whatever life brings you.
Price Range: $298 – $8,298
Conscious Qualities: Natural Fibers, Craft Preservation, Vintage Options
5. West Elm
Best for: fair trade rugs in on-trend mainstream styles
Categories: Area Rugs, Accent Rugs
West Elm is bringing ethical rugs to a broader market with their collection of Fair Trade Certified
wool and cotton rugs. While I recommend browsing the smaller shops listed above first, West Elm is supporting the movement to responsibly-made, fair trade rugs.
Price Range: $$$
Conscious Qualities: Fair Trade production, Majority Natural Materials
6. Jubi
Best for: Modern rugs in vibrant prints
Categories: Accent Rugs, Circle Rugs, Runners
Jubi is a Brooklyn studio founded by textile designer Cassie Dagostino. Every rug is handmade from New Zealand wool by fourth-generation weaving families in Bhadohi, India using traditional techniques. Each rug is made-to-order, meaning no excess stock. Since everything is made to order, expect between 3 and 7 weeks for your rug, depending on the technique used.
Conscious Qualities: Pays Above Market Rates, 100% Wool, Made-to-Order
Price Range: $228 – $668
Shipping: Free worldwide shipping
7. Rejuvenation
Best for: Classic rug styles made in Fair Trade factories
Categories: Accent Rugs, Runners, Area Rugs
Home retailer Rejuvenation has a selection of rugs made in Fair Trade Certified
factories. Their collection includes undyed hand-loomed rugs to geometric flatwoven wool rugs. And while I’d typically avoid synthetics, it tends to be unavoidable for outdoor rugs — so Rejuvenation’s Fair Trade 100% recycled poly rug is a good option.
Conscious Qualities: Fair Trade Certified
, Mostly Natural Materials
Price Range: $79 – $1,649
Shipping: Contiguous U.S. shipping for 10% of product price (add $20 for HI, AK, and US. territorries)
Liked this guide to ethical rugs? You might also enjoy:
Ethical Home Decor Brands to Curate a Beautiful, Conscious Space
Eco-Friendly Furniture to Furnish Your Home Sustainably
Fair Trade and Eco-Friendly Blankets to Cozy Up With
The post 5 Best Ethical Fair Trade Rugs to Elevate Your Space appeared first on Conscious Life & Style.
Green Living
9 Sustainable Bookcases to Showcase Your Latest Reads
As a longtime book lover, I may be biased, but I think a full bookshelf is one of the most beautiful additions to a space. There’s nothing better than seeing a showcase of your favorite reads alongside a TBR list.
A bookcase, though, can of course be used for all sorts of purposes from placing your favorite photos of family and friends to showcasing treasured vintage finds.
Whatever the case, this guide will help you find the right sustainable bookshelf for your living room, office, or wherever you like to cozy up with a good read!
So what make a bookcase more sustainable? What makes a bookshelf non-toxic?
First of all: sustainable and non-toxic are two overlapping — but distinct — criteria. And both of those terms can come with a lot of opinions and varying definitions.
When it comes to sustainable bookcases, I look for:
- Responsibly Sourced Materials: most bookshelves are made primarily with wood. While natural, unsustainable wood sourcing can be a cause of deforestation, so we want to see that the wood was from responsibly managed forests or made from reclaimed or repurposed wood. Some bookshelves may feature metal, in which case recycled materials here are important.
- High Quality Construction: sustainability includes longevity — how long will you be able to use that furniture piece before it goes to the landfill and gets replaced? Look for transparency around craftsmanship and woodworking processes. Another sign of quality is the length of warranty a company has for its products.
- Ethically Made: this one is straightforward in theory — were the people making it paid fairly and working in safe conditions? — but is unfortunately not always easy to find information. In this category, I look for transparency in practices, what relationship the brand has with the manufacturer (some produce in-house which is the best case scenario for transparency!), where it was made, and how well the makers were paid.
Ideally a sustainable bookshelf would also be non-toxic — as toxic chemical fumes aren’t exactly sustainable! But this isn’t always the case. For example, if a company prioritizes upcycled materials, they don’t necessarily have control over what inputs were part of the original materials. And sometimes a company focuses more on ethical artisan partnerships and sustainable wood sourcing, more than, say, using non-toxic finishes.
But when it comes to non-toxic bookshelves, this is what I look for. (Note that non-toxic doesn’t necessarily mean safe for all chemical sensitivities. Nor does it mean zero potentially irritating chemicals.)
- Solid Wood (where possible): MDF or pressed wood contains glue to stick the various wood pieces together, which can contain added formaldehyde. I prefer solid wood, or if it is engineered wood, I’d make sure the company is transparent around the type of glue used and/or they at least have a product certification like GREENGUARD. (More on that in a second.)
- Low or Zero VOC Finishes: most wood furniture is completed with some sort of finish to provide a protection against scratches or moisture. Many of these finishes are synthetic, and some can contain high levels of toxic chemicals. Look for a natural finish like linseed oil or beeswax or a low VOC synthetic finish.
Relevant Certifications
You’ll see a few certifications referenced throughout this guide. Here’s what each one covers:
- FSC Certified = the wood sourcing was responsibly managed; this is not a finish, foam, or textile guarantee.
- GREENGUARD / GREENGUARD Gold Certified = the finished product was tested for low chemical emissions, including VOCs, with Gold representing the stricter tier.
- Fair Trade Certified
= verifies that a factory meets standards for fair wages, safe working conditions, and ethical labor practices. - Cradle to Cradle Certified (Gold) = evaluates a product or material across material health, circularity, clean air/climate, water/soil stewardship, and social fairness.
Where to Find Sustainable Bookcases and Shelving
I’m always a secondhand first proponent, and that goes for furniture, too. While your local thrift store might not have used bookshelves, check for dedicated furniture resale shops near you or estate sales. (I use EstateSales.net to find ones near me.) You can also find gently used pieces on online marketplaces like Facebook Marketplace, OfferUp or AptDeco.
If you can’t find something you love secondhand, and you don’t want to DIY your own bookshelf, then the next best choice is to shop from one of the sustainable furniture companies below. (If you’re simply looking for a bookstand, I’d suggest browsing Etsy for a collection of solid wood, bamboo, and reclaimed wood book stands and cookbook stands!)
Note that this guide includes affiliate links, which means we may earn a small commission if you purchase through these links which helps us continue to run this website and create resources like these. As always all brands meet strict sustainability criteria and are brands we love — and that we think you’ll love too!







