The voluntary carbon market (VCM) lets companies buy carbon credits to offset their greenhouse gas emissions. AlliedOffsets, a data and technology firm for carbon offsetting, tracks this market closely. Their database covers more than 36,000 projects, over 28,000 buyers, and billions of tons of carbon that have been issued or retired.
The VCM is growing fast. Over the last five years, most buyers have come from technology, telecommunications, and energy. Other sectors, like industrials, manufacturing, financial services, and aviation, also participate, though in smaller amounts.
The United States, the United Kingdom, France, Germany, and Japan have the most buyers, showing that developed countries lead the market.
As the market grows, new companies and sectors are expected to join. AlliedOffsets studied over 130,000 companies to predict who will likely buy carbon credits next. This helps sellers, project developers, and policymakers focus their efforts where demand is likely.
LtB Model: Predicting the Next Wave of Credit Buyers
AlliedOffsets uses a model called Likelihood to Buy (LtB). It looks at companies active before and since 2024, and even those that have never bought credits publicly. The company stated:
“Ranking specific companies’ likelihoods and identifying patterns in their unifying traits informs market suppliers and intermediaries about who to pivot engagement towards. Understanding the features that play the greatest roles in determining companies’ likelihoods, meanwhile, is vital for highlighting wider drivers for the growth of the market, which serve as levers for policymakers and signals for companies themselves.”
The model includes data from 36 global registries, covering both non-anonymous purchases and retirements. It looks at several key factors that affect a company’s likelihood to buy, including:
- Abatement potential – how easy it is for the company to reduce emissions.
- Data center usage – companies with large data centers use more energy and may buy more credits.
- Headquarters country – companies in the US, UK, and China lead predicted purchases.
- Internal carbon pricing – companies with higher carbon costs buy more credits.
- Net-zero targets – companies with short-term or long-term climate goals are more likely to buy.
- Sector – aviation, energy, and tech tend to buy more due to rules and public pressure.
- Annual profit or loss – profitable firms are more able to purchase carbon credits.

The model also uses SHAP analysis to show which factors influence predicted buying the most. Companies that recently bought credits are weighted higher. Some sectors, like aviation, are manually marked as high-likelihood because of rules like CORSIA, which requires airlines to offset emissions.
AlliedOffsets also separates companies into new entrants and returning buyers, helping track demand trends.
Forecasted Carbon Credit Demand
AlliedOffsets predicts that new and returning buyers will need about 281 million credits per year. This comes from over 11,500 companies with characteristics similar to current buyers.
The demand by project type is expected to have this composition:

Demand for forestry projects is rising, partly because of forward contracts, which made up 55% of the 147 million credits negotiated in 2025.

By country, the greatest demand will come from the U.S., China, UK, France, Germany, and Brazil.

Aviation will be a big factor because airlines must offset emissions under CORSIA rules. Energy and technology companies in the US, like AT&T, IBM, and Ingram Micro, are likely to enter or re-enter the market.
Moreover, new entrants will expand the buyer base, per AlliedOffsets analysis. These include consumer goods, professional services, healthcare, and industrial firms. Many come from countries with fewer buyers so far, like Turkey and Belgium.
Financial Impact of Returning and New Buyers
AlliedOffsets estimates that new and returning buyers will spend around $2.27 billion per year. Sector contributions are expected as follows, with aviation and energy leading the pack:
- Aviation: over $800 million per year (about one-third of total).
- Energy and Technology & Telecommunications: substantial ongoing purchases, over $300 million a year.
- Consumer services, industrials, financial services, professional services: smaller but steady spend.

Returning buyers bought nearly 7 million credits in previous years. ExxonMobil accounted for 66% of these purchases through both forward contracts and OTC deals. Other companies, like ArcelorMittal, invest in low-emission technology, reducing the need to buy credits.
New entrants, especially airlines, will increase activity. Credits purchased for CORSIA compliance must match emissions for international flights to and from ICAO member states.
Overall, growth in both returning and new buyers shows that corporate demand for carbon credits is likely to rise sharply. Companies that belong to initiatives like RE100, SBTi, Race to Zero, or NZBA are more likely to participate in the voluntary carbon market.
A Turning Point and Future Forecasts: Supply, Demand, and Policy Drivers
In 2025, the voluntary carbon credit market saw big changes. Total retirements fell to about 168 million tonnes, and new issuances dropped to around 270 million tonnes, the lowest since 2020.
Despite this, spending rose to roughly $1.04 billion, up from $980 million in 2024. The average price per credit also climbed to about $6.10, showing that buyers are paying more for high-quality, trusted credits rather than just buying large amounts.

Companies are now choosing credits with strong monitoring and real climate impact. Nature-based projects, like afforestation and reforestation, did better than older REDD+ credits.
Forward contracts also grew, with over $12 billion signed in 2025, even though these will deliver only about 10 million credits a year through 2035. This shows that many companies want to secure the future supply of trusted credits. These trends match forecasts from AlliedOffsets, where demand is expected to rise for durable, high-quality carbon credits.
AlliedOffsets keeps expanding its database, now covering over 60,000 companies. Adding historical emissions data and checking with initiatives like the Forest Stewardship Council and Science Based Targets will improve forecasts.
Analysts expect supply limits may appear in forestry and land use projects as demand grows. Engineered removals, chemical processes, and industrial projects will also get more attention. Large investments by companies like Google and Amazon, which pledged $100 million to superpollutant removal projects by 2030, are expected to drive this.
Returning and new buyers, led by aviation, energy, and tech, will shape the next wave of demand. Understanding these patterns helps policymakers, intermediaries, and project developers plan supply and engagement strategies.
The voluntary carbon market is entering a new growth phase, driven by rules, climate commitments, and better forecasting tools. With models like Likelihood to Buy, market participants can plan ahead. Forestry, renewable energy, and industrial projects are likely to see the biggest benefits as corporate demand grows worldwide.
- READ MORE: The Carbon Credit Market in 2025 is A Turning Point: What Comes Next for 2026 and Beyond?
The post Who Will Drive the Next Wave of Carbon Credit Demand? Insights from AlliedOffsets appeared first on Carbon Credits.
Carbon Footprint
Climate-Linked Supply Chain Risk Is Already in Your P&L
The earnings calls that quietly reframed climate from sustainability question to operating risk.
Three earnings calls in the last 18 months tell the story without any help from a press release.
Hershey, May 2024: cocoa price exposure compresses margin, and the company attributes part of the cost shock to West African weather. Olam, July 2024: coffee climate exposure quantified in the annual report. JBS, January 2025: supply chain climate disclosures expanded materially in response to investor pressure and regulatory expectation. None of these companies issued the announcement as climate news. They issued it as financial news. The climate-linked supply chain risk did not arrive with a sustainability framing; it arrived as a P&L line.
You are probably reading this article because you suspect the same thing is happening to your business. This piece walks through what is showing up on which earnings calls, how procurement and finance leaders are quantifying the exposure, and what serious corporates are doing about it before the regulator asks.
Where climate risk has already appeared in earnings
The pattern is consistent across resource-intensive sectors. A weather event compresses supply, the price spikes, the cost flows through the income statement, and the analyst on the call asks whether the event is anomalous or structural. Increasingly, the honest answer is the second one.
Cocoa is the cleanest example. The 2023 to 2024 West African harvest fell sharply on the back of erratic rainfall and disease. Cocoa futures more than tripled. Companies with concentrated West African sourcing absorbed the cost; companies with diversified sourcing absorbed less. The exposure was not climate as ESG topic. It was climate as cost of goods.
Coffee follows the same pattern. Brazilian and Vietnamese harvests have moved on weather more sharply across the last several seasons. Roasters with long-tenor supplier relationships and origin diversification have managed the volatility; roasters with spot-market exposure have not. Wheat, sugar, palm oil, beef: the same dynamic in different commodities, a pattern the IPCC AR6 Working Group II report projects will intensify across agricultural systems through mid-century.
What this means: climate risk is no longer a footnote in the 10-K. It is a line item the CFO has to explain on the call.
The three commodity exposures that hit margin first
For most companies with material Scope 3 exposure, three exposures dominate the near-term P&L risk.
- Concentrated single-origin sourcing in a climate-vulnerable region. If your tier-one supply for any material commodity sits in one geography, you have a concentration risk that climate amplifies. Diversification across origins is the obvious hedge, but it takes years to build and requires relationships you cannot acquire by tender.
- Supplier financial fragility under climate stress. Smallholder farmers, who supply a large share of the global cocoa, coffee, and palm oil market, do not carry the balance sheets to absorb yield shocks. When yields collapse, they exit. When they exit, your supply base shrinks, and the surviving suppliers raise prices. The risk is structural, not cyclical.
- Logistics and storage exposure to extreme weather. Hurricane disruptions to Gulf shipping, drought-driven Panama Canal restrictions, flooding in European inland waterways: each of these has moved input costs in the last three years, a pattern documented in Munich Re’s natural catastrophe data. The exposure shows up as a one-quarter event in the financial press but accumulates over time on the cost line.
TCFD and ISSB disclosure changes
The disclosure architecture has now caught up with the risk. The Task Force on Climate-related Financial Disclosures, whose recommendations are now embedded in the ISSB’s IFRS S2 climate standard, requires companies to disclose climate-related risks across physical and transition categories, with quantification where possible.
For physical risk specifically (the climate-linked supply chain risk you are reading about), the disclosure must address both acute exposures (extreme weather events) and chronic exposures (gradual changes in temperature, precipitation, and growing seasons). The disclosure must address the time horizon over which the risk is material, the parts of the value chain exposed, and the financial impact under different scenarios.
The CSRD imposes similar requirements under European law, with double materiality (both financial and impact materiality) embedded in the assessment. The practical effect: your auditors and your investor relations team now need a defensible answer to the climate-linked supply chain risk question, and the answer needs to be quantified.
What procurement and finance can do now
Three actions matter near-term.
Map your exposure. Most companies do not have a clear view of which tier-one and tier-two suppliers sit in which climate-vulnerable geographies. Without the map, you cannot quantify the risk, and without the quantification, you cannot disclose it credibly. The map is the foundation, and World Resources Institute climate risk research provides useful public tooling to start.
Diversify and deepen, in that order. Diversification across origins reduces concentration risk, but the deeper move is to invest in the resilience of the suppliers you already have. Regenerative practices, agroforestry, soil health interventions: these reduce yield volatility under climate stress and protect your input cost trajectory.
Embed the climate spend inside procurement, not outside it. Treating climate risk as a sustainability cost line subordinates it to the ESG budget. Treating it as a procurement and resilience investment puts it in the budget that matters, which is the cost-of-goods budget that the CFO defends quarterly.
Nature-based supply chain investments are the asset class designed for exactly this purpose. They sit inside the value chain, they reduce climate-linked supply risk, they generate verifiable Scope 3 reductions, and they produce the documentation an auditor and a regulator can both test.
If you are quantifying climate-linked supply chain risk in advance of the next earnings cycle or the next disclosure period, the carbon and sustainability experts at Carbon Credit Capital can help you map your exposure and structure a Dual-Value Model response that addresses reduction, resilience, and disclosure-readiness in a single program. Schedule a consultation.
Carbon Footprint
Where should an SME start with a carbon action plan?
More and more small and medium-sized businesses are hearing the same question from their larger customers: What is your carbon footprint? That question now travels down entire supply chains, and it arrives next to tender requirements, certification criteria, and rising customer expectations.
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Carbon Footprint
Insetting vs Offsetting: Which Actually Counts Toward Your Scope 3 Targets
The accounting differences that decide whether your nature investment shows up in inventory, in BVCM, or nowhere at all.
The question reaches a procurement team about three weeks before the next sustainability committee meeting. Someone has read about insetting. Someone else has just signed off on an offset purchase. The CSO wants to know if the two are interchangeable. The answer is no, and the GHG Protocol Land Sector and Removals Standard is the reason why.
This article walks through what each term means at audit-grade specificity, what the standards actually say about how each gets counted, and how to decide which tool fits which target. The insetting vs offsetting question is one of the most-searched in corporate climate strategy, and one of the most poorly answered. By the end of this piece, you should be able to brief a committee on the difference without notes.
The two definitions, in plain English
Offsetting means buying carbon credits generated outside your value chain and retiring them against your residual emissions. The reduction happens somewhere else, financed by you, and the credit is the receipt.
Insetting means investing in emission reductions or removals inside your own value chain, typically with suppliers, where the reduction is directly linked to the products and services you buy. The reduction happens inside the boundary of your Scope 3 inventory, and the accounting treatment is fundamentally different.
The shorthand from the University of Oxford’s Nature-based Insetting Initiative is useful: insetting is what you do with the supply chain you have; offsetting is what you do with the supply chain you do not have.
What the GHG Protocol Land Sector Standard actually says
The GHG Protocol Land Sector and Removals Standard, finalised in 2024 after a multi-year pilot, sets the rules for how land-based emission reductions and removals enter corporate inventories. The Standard distinguishes between inventory accounting (Scope 1, 2, and 3) and project or intervention accounting (a separate methodology for crediting).
For insetting, the practical implication is that supplier-level interventions, when properly measured and attributed, can reduce your Scope 3 category 1 (purchased goods and services) emissions in your inventory. The reduction is not a credit retired against the inventory; it is a lower inventory number, period.
For offsetting, the credit is retired separately. It can be reported as a contribution toward a net-zero claim under the SBTi Beyond Value Chain Mitigation framework or as part of a VCMI Carbon Integrity claim, but it does not lower the inventory number.
A practical consequence: if your Science Based Target requires a 50% absolute reduction in Scope 3 emissions by 2030, insetting moves you toward the target. Offsetting does not. This single point of difference reshapes the procurement decision.
When insetting counts toward Scope 3 (and when it does not)
Insetting counts toward Scope 3 only when several conditions are met:
- The intervention must occur with an entity in your value chain.
- The emissions reduction or removal must be measured against a defensible baseline.
- The reduction must be attributed to your share of that supplier’s output, not double-counted with other buyers.
- It must follow the inventory accounting rules in the GHG Protocol Land Sector Standard, not the project accounting rules used to generate credits.
The most common failure mode is double counting. If your supplier sells the same reduction as a credit on the voluntary market and also reports it to you as a Scope 3 reduction, the math breaks. The Standard requires you to address this risk, typically by purchasing and retiring the supplier-issued credit as part of your inventory or by contractual provisions that prevent the supplier from selling the reduction twice.
When insetting does not count toward Scope 3: when the intervention sits with a supplier you do not buy from, when the baseline is not defensible, when the attribution is unclear, or when the documentation does not survive audit. Those cases default to Beyond Value Chain Mitigation, which is still useful but operates on a different ledger.
The procurement and supplier engagement question
Insetting is harder than offsetting. That is the unfashionable truth most buyers eventually confront. Offsetting is a transaction; insetting is a relationship.
To run an insetting program, you need supplier mapping precise enough to know which farms or facilities sit at which Scope 3 boundary. You need an engagement model that gets suppliers to participate, which usually requires multi-year commitments and shared economics. You need an MRV architecture that measures the right things and produces audit-ready documentation. And you need a contractual structure that prevents double counting and protects both sides.
The trade-off you receive in return is significant. Reductions count against your inventory rather than your residual. Supplier relationships deepen, which protects sourcing continuity. Yield and quality improvements often follow regenerative interventions, which reduces your input cost over time. And the regulatory file, under CSRD, CSDDD, EUDR, and the SBTi FLAG Guidance, is materially stronger.
Choosing the right tool for the right target
A practical decision rule. If your target is a science-based Scope 3 reduction and you operate in a FLAG sector or source FLAG commodities, insetting is the structurally correct tool. If your target is a net-zero claim that includes neutralising hard-to-abate residual emissions outside your value chain, BVCM via high-integrity offsets is the structurally correct tool. Most companies with material Scope 3 exposure need both, in different proportions, sequenced over time.
The sequencing matters. Insetting takes longer to stand up but produces a permanent reduction in the inventory. Offsetting can be transacted faster but does not change the inventory and now sits under tighter claim restrictions. Treat them as complementary tools with different jobs, not as substitutes. The Accountability Framework Initiative and the IUCN Global Standard for Nature-based Solutions both provide useful guardrails for the insetting side, with biodiversity, human rights, and benefit-sharing requirements that go beyond carbon math.
If you are mapping a Scope 3 reduction roadmap and need to scope which interventions count toward your inventory versus which sit in Beyond Value Chain Mitigation, the carbon and sustainability experts at Carbon Credit Capital can help you structure a nature-based supply chain investment program that fits your FLAG exposure, your target architecture, and your audit horizon. Schedule a consultation.
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