It’s not easy shopping consciously during the holiday season — especially during Cyber Week. It’s a time of year notorious for overconsumption, impulse buys, and purchases that are bound for the landfill just months (or even days) later.
But I also don’t believe that sustainable living just looks ONE way. These sustainable and ethical Black Friday discounts can be a way to access better products for more affordable prices. And a great way to support small businesses over big box stores during what is often the most important time for businesses.
Here are some things to keep in mind to engage with Cyber Week and Black Friday more sustainably!
1. A “deal” isn’t a “deal” if we’re buying things we won’t actually use and enjoy long-term (it’s easy to get caught up in the thrill of a deal and buy something that we totally wouldn’t have bought otherwise — been there, done that!)
2. Our whole platform is about challenging overconsumption, but if we want to intentionally purchase some ethical clothing or eco-friendly gifts, these sale days can be a great opportunity to support conscious brands more affordably.
3. It’s worth asking some additional questions and taking some extra time to make these purchasing decisions because the dopamine hit of a good deal can skew our decision-making abilities!
4. If the whole Cyber Week affair stresses you out or you’re feeling pressured to buy more than you originally intended, know that you can step out at any time. Turn off your notifications and get outside and/or spend time with loved ones! You do not need to buy ALL (or any) of your holiday gifts during this week.
But if you’re ready to make a mindful investment in something for yourself, or have a long list of gifts and you want some support in shopping small and consciously, check out this list of the best sustainable and ethical Black Friday and Cyber Week deals going on. Plus, we featured some companies opting out of deals and doing donations instead.
Transparency note: we only feature brands that meet high standards for sustainability we love, that we think you’ll love too. Some of these links are affiliate links, meaning if you purchase via these links we may earn a commission, which helps us continue this site. Thanks for your support!
Here Are Our Top Picks for This Season:
1. Passion Lilie
With elevated womenswear and menswear that pop in prints and weaves, this woman-owned brand champions artisanal techniques like hand block printing and hand weaving to create the most flattering styles that’ll withstand trends.
The brand carefully creates its pieces to make sure they are biodegradable at the end of their lifecycle by using natural fibers like recycled cotton and organic cotton that are treated with organic dyes. Since artisanal craft plays such an important role in their design ethos, Passion Lilie ensures all producer groups they employ are either Fair Trade certified or employ its core practices.
Sale Details: 30% off site-wide with free shipping over $125. Use coupon code BFCM2025. Valid November 26 – December 3
2. Mightly
Founded by four mothers who wanted to create comfortable, long-lasting clothing for active children – minus the toxic chemicals – Mightly is setting the standard for consciously crafted kidswear that takes fun designs just as seriously. Don’t just take our word for it, scroll their site to find Mightly’s delightfully colorful collection of clothing for babies, toddlers, and kids in prints that’ll add a spring in your little one’s step.
Every piece is made using Global Organic Textile Standard certified organic cotton and is sewn at Fair Trade certified factories, ensuring every step of production is responsible.
Sale Details: Tiered discount available sitewide November 25 – December 1.
- 15% off orders of $75+
- 20% off orders of $150+
- 30% off orders of $250+
3. MasayaCo
If you’re seeking artisanal furniture that’ll breathe some character into any space, then look no further. MasayaCo creates a range of handcrafted pieces from reforested teak wood that supports artisans and has an enduring quality. You’ll find versatile pieces to suit nearly every room of your home — and even something for outdoor settings that’ll withstand the elements owing to their naturally water-resistant teak.
MasayaCo has built a restorative model where they grow and manage their own forests, harvesting mature trees for furniture while 30-40% of the reforested land is preserved as a native forest.
Sale Details: 20% off all items and up to 40% off on select items November 19 – December 4. All discounts auto-applied at checkout.
4. Medley
For those who prefer plush, elevated furniture with an inviting appeal, Medley will make you feel right at home with their pieces. Ready to insert a mid-century modern touch into any home, they use time-honored building techniques to offer lasting furniture that ages beautifully.
You can lounge easy on Medley’s pieces knowing that right from the filling to the upholstery, and wood, the materials they use are tested by certifying bodies like OEKO-TEX® STANDARD 100, CertiPUR-US®, and GREENGUARD Gold, to name a few, which indicate the materials have been tested to be free of harmful substances and meet the most stringent standards for low chemical emissions.
Sale Details: TBA | November 28 – December 2
5. Sabai
Nothing adds life to a living room quite like a cozy and inviting sofa. And at Sabai, you’re bound to find a cushy one that’ll serve itself as a centerpiece for the heart of your home. Sabai is on a mission to make sustainable furniture that’s affordable, repairable, and circular.
The company has a range of sofas and loveseats made from recycled and upcycled materials in non-toxic finishes that are completely modular, so they can accommodate and adapt to your changing needs. All of their pieces are created on a made-to-order basis with the option to order up to six swatches free of charge for the discerning decorators.
Sale Details: TBA
The following Black Friday and Cyber Week sales from sustainable brands are sorted by category!
Sustainable Homewares & Furniture Sales
Avocado
Non-toxic brand with low-waste manufacturing offering your bedroom a sustainable upheaval with organic mattresses and bedding
Discount: TBA
Urban Natural
Sustainable home decor and furniture retailer with top brands like Copeland, Cisco Home and East Fork
Discount: TBA
Boll & Branch
Fair trade and organic-certified bedding and bath products
Discount: TBA
The Citizenry
Artisan-made home goods and furniture
Discount: TBA
Coyuchi
Sustainable bedding, bath, home goods, and pajamas made with GOTS-certified organic cotton or regeneratively-sourced fibers
Discount: TBA
My Green Mattress
Non-toxic organic mattresses, bed frames, and accessories
Discount: TBA
Saatva
Eco-friendly memory foam mattresses and organic bedding
Discount: TBA
Savvy Rest
Organic mattress and non-toxic furniture retailer using sustainable natural materials
Discount: TBA
SOL Organics
GOTS-certified organic cotton bedding
Discount: TBA
Ethical & Sustainable Fashion Holiday Sales
Christy Dawn
Slow fashion brand with dreamy dresses and other clothing made responsibly from deadstock fabric, organic cotton, or regenerative cotton grown by Oshadi in India
Discount: TBA
Kotn
Responsible clothing brand offering everyday essentials made from natural fibers with a traceable origin
Discount: TBA
Mate The Label
Loungewear and basics made with non-toxic and organic materials
Discount: TBA
Monica Vinader
Jewelry made from 100% recycled gold vermeil and 100% recycled sterling silver
Discount: TBA
Organic Basics
Eco fashion brand with intimates, basics, activewear and lounge apparel made with earth-minded fabrics
Discount: TBA
PACT
Organic cotton basics and loungewear plus home textiles made in Fair Trade Certified factories
Discount: TBA
Tradlands
Nap dresses, balloon pants, and all things cozy, crafted in sumptuous natural fibers and deadstock materials
Discount: TBA
The RealReal
Luxury fashion consignment site for finding pre-loved designer apparel and accessories
Discount: TBA
The Knotty Ones
Timeless and stylish hand-knitted knitwear made with biodegradable yarns crafted by female artisans living in rural Lithuania.
Discount: TBA
Thesus
Ethical footwear brand with vegan boots and sneakers made from sustainable, traceable materials, including large percentage of recycled materials
Discount: TBA
Vestiaire Collective
Luxury fashion resale site
Discount: TBA
tentree
Eco-minded clothing and accessories brand that plants 10 trees with every order
Discount: TBA
ThredUp
Online secondhand marketplace
Discount: TBA
Subset
Organic cotton underwear and bralettes
Discount: TBA
Brook There
Comfy organic cotton undergarments: underwear, bralettes, and nightgowns cut and sewn in the U.S.
Discount: TBA
EILEEN FISHER
Timeless, high quality slow fashion brand with circularity programs
Discount: TBA
HYER GOODS
Wallets, bags, and other accessories made from upcycled materials
Discount: TBA
Whimsy + Row
Eco-friendly Los Angeles-based clothing label with effortless pieces
Discount: TBA
Toad&Co
Eco-friendly men’s and women’s outerwear and casual clothing
Discount: TBA
Reformation
Sustainably-minded apparel brand actively working towards 100% circularity and building a Climate Positive business
Discount: TBA
Clean and Low Waste Beauty
100% Pure
Fruit-pigmented makeup and plant-based non-toxic skincare
Discount: TBA
Activist Skincare
Woman-owned brand creating high-performing vegan skincare that comes in plastic-free and refillable packaging
Discount: TBA
ILIA
Clean makeup brand — personally I love their Limitless Lash and Super Serum Skin Tint
Discount: TBA
Detox Market
Clean beauty and wellness retailer
Discounts: TBA
Henry Rose
Fine fragrances with 100% ingredient transparency; EWG Verified and Cradle to Cradle Certified
Discount: TBA
Kjaer Weis
Natural makeup brand with low-waste refillable packaging
Discount: TBA
Sustainable Cookware, Cleaning & Daily Essentials
360 Cookware
Non-toxic stainless steel cookware crafted in Wisconsin in the U.S.
Discount: TBA
Blueland
Eco-friendly cleaning supplies, including dish soap and laundry detergent
Discount: TBA
Our Place
Non-toxic non-stick pans made in ethical factories; WOC-owned
Discount: TBA
Enviroscent
Non-toxic, cruelty-free refillable home scents
Discount: TBA
XTREMA
Non-toxic ceramic cookware
Discount: TBA
Dropps
Biodegradable laundry and dishwashing pods
Discount: TBA
We’re continuing to update this post so be sure to bookmark it for later!
In the meantime, check out our gift guide: 30 Sustainable and Ethical Gift Ideas for Everyone On Your List
The post Our Picks for the Top Black Friday and Cyber Week Sales From Sustainable Brands appeared first on .
Our Picks for the Top Black Friday and Cyber Week Sales From Sustainable Brands
Just like fashion has been overrun by fast fashion, home goods and furniture have similarly seen a rapid decline in quality. Rugs are no exception.
And similar to fashion, these cheap goods come at a high cost — namely, to the planet and to people. In fact carpet and rug production is rampant with exploitation.
On the other hand, fair trade rugs present the best of what a rug can bring to your home: artistry, craftsmanship, and heritage.
The brands featured in this guide are partnering with (and fairly paying!) skilled artisans who are using generations-old — and sometimes even centuries-old — techniques. These artisans are sustaining long lines of crafts, preserving their cultural diversity, and celebrating the richness of their time-honored crafts.
There’s simply no replacement for a timeless, quality artisan-made rug — they’re like pieces of art you can lay out on your floor or hang on your walls.
So, enjoy browsing through this guide to sustainable rug brands listed out below and best of luck on your search for the right fair trade rug!
Where to Find Ethical and Fair Trade Rugs
Note that this guide includes affiliates and partners. As always, brands must meet high standards for ethics and sustainability to be featured and all opinions are my own.
1. Obakki
Best for: warm-hued handwoven wool rugs
Categories: Area Rugs, Runners, Accent Rugs
Obakki partners with artisan weavers primarily in Oaxaca, Mexico — including individual makers like José — who hand-dyes and weaves rugs on a traditional pedal loom using locally sourced sheep’s wool and natural dyes derived from native plants. The brand also works with Rrres Design Studio, a Latin American studio dedicated to preserving traditional Oaxacan weaving techniques, and sources handwoven textiles from artisan communities beyond Mexico as well, including Morocco.
Each rug is made from 100% wool with no synthetic dyes or backing. Most pieces are made-to-order with a 4-8 week production window, shipped directly from the artisan partners.
Price Range: $460 – $4,159
Conscious Qualities: Natural Fibers, Natural Dyes, Craft Preservation
2. Kiliim
Best for: modern wool kilim rugs
Categories: Area Rugs, Accent Rugs
If you’re well-versed in rug terminology, you may recognize that this brand’s name looks similar to the word kilim.
Kiliim’s rug are made using authentic kilim rug craftsmanship by artisans in Egypt coming from generations of kilim artisans. To ensure ethical production and to support the preservation of this heritage craft, Kiliim pays living wages to all artisans.
Price Range: $95 – $4,812
Conscious Qualities: Ethical Production, Heritage Craft Preservation, Natural Fibers
3. Urban Natural
Best for: browsing fair trade rugs in lots of styles and sizes
Categories: Outdoor, Area Rugs, and Accent Rugs
This natural home and lifestyle retailer has a beautifully curated selection of sustainably-made rugs crafted with materials like jute, sisal, wool, and cotton.
Several brands on Urban Natural are also ethically hand-loomed or hand-knotted, such as Loloi — a GoodWeave partner — and Jaipur Living — a brand that partners with thousands of local artisans to sustain heritage crafts.
Price Range: $259 – $9,755
Conscious Qualities: Eco-Conscious Materials
4. LOOMY
Best for: pet-friendly and performance rugs
Categories: Area Rugs, Accent Rugs, Runners, Outdoor Rugs
Founded by a weaver, LOOMY is dedicated to crafting beautiful artisan-made rugs that will last for decades to come.
LOOMY partners with highly-skilled artisan weavers who craft quality rugs made from eco-minded materials like banana silk, jute, and recycled cotton, plus performance options made from 100% recycled polyester built to withstand whatever life brings you.
Price Range: $298 – $8,298
Conscious Qualities: Natural Fibers, Craft Preservation, Vintage Options
5. West Elm
Best for: fair trade rugs in on-trend mainstream styles
Categories: Area Rugs, Accent Rugs
West Elm is bringing ethical rugs to a broader market with their collection of Fair Trade Certified
wool and cotton rugs. While I recommend browsing the smaller shops listed above first, West Elm is supporting the movement to responsibly-made, fair trade rugs.
Price Range: $$$
Conscious Qualities: Fair Trade production, Majority Natural Materials
6. Jubi
Best for: Modern rugs in vibrant prints
Categories: Accent Rugs, Circle Rugs, Runners
Jubi is a Brooklyn studio founded by textile designer Cassie Dagosti